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International business
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International business
Paperback. Offers a perspective on the advertising and marketing culture of China. This book takes us inside an advertising agency to show the influence of American branding theories and models. It examines the impact of media practices on Chinese advertising and deliberates on the convergence of grassroots creative culture and viral marketing strategies. Num Pages: 432 pages, 12 halftones, 8 tables. BIC Classification: 1FPC; JFCA; KJK; KJSA. Category: (G) General (US: Trade); (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 202 x 132 x 28. Weight in Grams: 486.
- Format
- Paperback
- Publication date
- 2010
- Publisher
- Harvard University Press United States
- Number of pages
- 432
- Condition
- New
- SKU
- V9780674047082
- ISBN
- 9780674047082
Paperback
Condition: New
€ 35.99€ 30.97
€ 35.99
€ 30.97
Paperback. Editor(s): Bakker, Niels. Num Pages: 87 pages, illustrations. BIC Classification: 1FKA; 1KLSB; TV. Category: (G) General (US: Trade). Dimension: 225 x 152 x 7. Weight in Grams: 194.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Nova Science Pub Inc
- Number of pages
- 87
- Condition
- New
- SKU
- V9781628081015
- ISBN
- 9781628081015
Paperback
Condition: New
€ 100.54€ 70.23
€ 100.54
€ 70.23
Hardcover. Num Pages: 320 pages, illustrations. BIC Classification: KFFM; KJC; KJK. Category: (P) Professional & Vocational. Dimension: 241 x 199 x 20. Weight in Grams: 724.
- Format
- Hardback
- Publication date
- 2007
- Publisher
- Bloomberg Press United States
- Number of pages
- 320
- Condition
- New
- SKU
- V9781576602423
- ISBN
- 9781576602423
Hardback
Condition: New
€ 65.07€ 55.42
€ 65.07
€ 55.42
Paperback. As globalization continues to gathers momentum, the contact between business people from other countries is becoming more and more frequent. This title is a distillation of many years' work and is based on the real-life business situations of their international clients. Num Pages: 216 pages, black & white illustrations. BIC Classification: KJK; KJP. Category: (P) Professional & Vocational. Dimension: 231 x 156 x 13. Weight in Grams: 370.
- Publisher
- Kogan Page Ltd United Kingdom
- Number of pages
- 216
- Format
- Paperback
- Publication date
- 2008
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780749452742
- ISBN
- 9780749452742
Paperback
Condition: New
€ 32.99€ 29.82
€ 32.99
€ 29.82
Paperback. Explores the dangerous and combustible power spies hold over international business. This title presents the story of Allan Pinkerton, the nation's true private eye, and extends through the annals of a rich history that includes tycoons and playboys, presidents and FBI operatives, CEOs and accountants, Cold War veterans and military personnel. Num Pages: 320 pages, black & white illustrations. BIC Classification: JKVK; KJC; KJK. Category: (G) General (US: Trade). Dimension: 204 x 134 x 20. Weight in Grams: 248.
- Publisher
- HarperCollins Publishers Inc United States
- Number of pages
- 320
- Format
- Paperback
- Publication date
- 2011
- Edition
- Reprint
- Condition
- New
- SKU
- V9780061697210
- ISBN
- 9780061697210
Paperback
Condition: New
€ 16.99€ 13.44
€ 16.99
€ 13.44
Paperback. Business Environment in a Global Context offers, in a readily accessible way, an in-depth analysis of the business environment at regional, national, and international levels. Incorporating case studies throughout, the key issues, concepts, and theories are supported by practical examples from the business world. Num Pages: 432 pages, Illustrations. BIC Classification: KJB; KJK. Category: (U) Tertiary Education (US: College). Dimension: 190 x 245 x 20. Weight in Grams: 724.
- Publisher
- Oxford University Press United Kingdom
- Number of pages
- 424
- Format
- Paperback
- Publication date
- 2013
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780199672585
- ISBN
- 9780199672585
Paperback
Condition: New
€ 84.14
€ 84.14
Paperback. Increasingly open to foreign investment and with a burgeoning consumer market, China represents an enormous commercial opportunity - but how can businesses succeed? This title gives you an overview of the corporate business achievements already made in China. Num Pages: 328 pages, Illustrations. BIC Classification: KCLT; KJK. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 231 x 156 x 20. Weight in Grams: 518.
- Publisher
- Kogan Page Ltd United Kingdom
- Number of pages
- 328
- Format
- Paperback
- Publication date
- 2011
- Edition
- Second Edition
- Condition
- New
- SKU
- V9780749459918
- ISBN
- 9780749459918
Paperback
Condition: New
€ 33.99€ 33.87
€ 33.99
€ 33.87
Paperback. This book examines how state officials and select businessmen come together informally to shape economic development in Syria. Series: Stanford Studies in Jewish History and Culture. Num Pages: 280 pages, illustrations. BIC Classification: 1FB; KCL; KCP; KJK. Category: (G) General (US: Trade). Dimension: 229 x 154 x 16. Weight in Grams: 386.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Stanford University Press United States
- Number of pages
- 280
- Condition
- New
- SKU
- V9780804785068
- ISBN
- 9780804785068
Paperback
Condition: New
€ 32.99€ 29.73
€ 32.99
€ 29.73
Hardcover. Focusing on the effectiveness of Business Process Reengineering (BPR), this book shows how companies can streamline operations, and inevitably cut costs, on the way to creating process excellence in key aspects of the organization. Num Pages: 256 pages, Illustrations. BIC Classification: KJC; KJK; KJMV5. Category: (P) Professional & Vocational. Dimension: 236 x 163 x 21. Weight in Grams: 526.
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 256
- Format
- Hardback
- Publication date
- 1993
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780471938835
- ISBN
- 9780471938835
Hardback
Condition: New
€ 144.93
€ 144.93
Hardback. Looks at interaction between business firms and socio-political actors in emerging markets - and how this relationship can be managed. This title deals with the interconnection between the socio-political organizations in emerging markets and MNCs. It offers a number of practical illustrations from empirical studies from different markets. Editor(s): Hadjikhani, Amjad; Elg, Ulf; Ghauri, Pervez. Series Editor(s): Ghauri, Pervez N.; Ghauri, Parvez M. Series: International Business & Management. Num Pages: 450 pages, Illustrations. BIC Classification: KJK; KJVG. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 28. .
- Publisher
- Emerald Publishing Limited United Kingdom
- Number of pages
- 450
- Format
- Hardback
- Publication date
- 2012
- Condition
- New
- SKU
- V9781780529905
- ISBN
- 9781780529905
Hardback
Condition: New
€ 165.87
€ 165.87
Hardcover. A small but powerful book that makes understanding business finance a breeze. Num Pages: illustrations. BIC Classification: KCL; KFF; KJK; KJM; KJS. Category: (G) General (US: Trade). .
- Publisher
- LID Publishing
- Format
- Hardback
- Publication date
- 2017
- Condition
- New
- SKU
- V9780996943376
- ISBN
- 9780996943376
Hardback
Condition: New
€ 13.99€ 11.84
€ 13.99
€ 11.84
Paperback. .
- Publisher
- Paths International Ltd United Kingdom
- Number of pages
- 242
- Format
- Paperback
- Publication date
- 2014
- Condition
- New
- SKU
- V9781844641086
- ISBN
- 9781844641086
Paperback
Condition: New
€ 76.90€ 13.40
€ 76.90
€ 13.40
Paperback. * A Focuses on and develops the cross--cultural skills that are needed by the modern manager. * A The cases engage students by focussing on real--life issues that typically arise in international management situations. Num Pages: 176 pages, 0. BIC Classification: JHMC; KJK; KJVG. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 242 x 170 x 10. Weight in Grams: 292.
- Format
- Paperback
- Publication date
- 2000
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 176
- Condition
- New
- SKU
- V9781557868497
- ISBN
- 9781557868497
Paperback
Condition: New
€ 40.99€ 31.72
€ 40.99
€ 31.72
Hardback. * A Focuses on and develops the cross--cultural skills that are needed by the modern manager. * A The cases engage students by focussing on real--life issues that typically arise in international management situations. Num Pages: 176 pages, 0. BIC Classification: JHMC; KJK; KJVG. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 254 x 175 x 15. Weight in Grams: 444.
- Format
- Hardback
- Publication date
- 2000
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 176
- Condition
- New
- SKU
- V9780631218326
- ISBN
- 9780631218326
Hardback
Condition: New
€ 93.85
€ 93.85
Paperback. This new addition to the Wiley Financial Series is edited by a practitioner and teacher of the topic. Series: Wiley Series in Finance. Num Pages: 656 pages, Ill. BIC Classification: KJK; KJMV1. Category: (UU) Undergraduate. Dimension: 236 x 189 x 35. Weight in Grams: 1132.
- Format
- Paperback
- Publication date
- 1993
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 1st Edition
- Number of pages
- 656
- Condition
- New
- SKU
- V9780471536789
- ISBN
- 9780471536789
Paperback
Condition: New
€ 179.03
€ 179.03
Paperback. aeo Diverse collection representative of issues arising in diverse countries and cultures such as: Russia, Japan, French--speaking Africa, Republic of Czech, the Peoplea s Republic of China, Central America, France, India, Bahrain, Sweden, South Africa, Mexico, Italy, Germany, and the United States. aeo Orientation toward decision making. Editor(s): Oddou, Gary R.; Mendenhall, Mark E. Num Pages: 248 pages, black & white illustrations. BIC Classification: KJK; KJMV2; KJU. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 229 x 157 x 14. Weight in Grams: 344.
- Format
- Paperback
- Publication date
- 1991
- Publisher
- Basil Blackwell Inc, US United States
- Edition
- New Ed
- Number of pages
- 248
- Condition
- New
- SKU
- V9781557867353
- ISBN
- 9781557867353
Paperback
Condition: New
€ 40.99€ 31.72
€ 40.99
€ 31.72
Hardback. aeo Diverse collection representative of issues arising in diverse countries and cultures such as: Russia, Japan, French--speaking Africa, Republic of Czech, the Peoplea s Republic of China, Central America, France, India, Bahrain, Sweden, South Africa, Mexico, Italy, Germany, and the United States. aeo Orientation toward decision making. Editor(s): Oddou, Gary R.; Mendenhall, Mark E. Num Pages: 248 pages, Illustrations. BIC Classification: KJK; KJU. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 236 x 160 x 22. Weight in Grams: 480.
- Format
- Hardback
- Publication date
- 1998
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 248
- Condition
- New
- SKU
- V9780631211273
- ISBN
- 9780631211273
Hardback
Condition: New
€ 88.71€ 74.01
€ 88.71
€ 74.01
Paperback. aeo Cases contain a strong international focus. aeo Comprehensive teaching notes for each case are provided in the Instructora s Manual. aeo All the cases have been extensively classroom--tested and include a wealth of industry data to provide a realistic appraisal of situations. Num Pages: 464 pages, black & white illustrations. BIC Classification: KJC; KJK; KN. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 232 x 189 x 22. Weight in Grams: 794.
- Format
- Paperback
- Publication date
- 1997
- Publisher
- Basil Blackwell Inc, US United States
- Edition
- 1st Edition
- Number of pages
- 464
- Condition
- New
- SKU
- V9781557866516
- ISBN
- 9781557866516
Paperback
Condition: New
€ 42.99€ 33.52
€ 42.99
€ 33.52
Hardcover. Aimed at engineers and managers of technology-based enterprises, this text explains how to solve problems associated with product planning and strategic thinking. It concentrates on the understanding of global markets and the need for companies to be competitive in these markets. Series: Wiley Series in Systems Engineering. Num Pages: 272 pages, index. BIC Classification: KJC; KJK; KJM. Category: (P) Professional & Vocational. Dimension: 241 x 165 x 22. Weight in Grams: 558.
- Format
- Hardback
- Publication date
- 1993
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 1st Edition
- Number of pages
- 272
- Condition
- New
- SKU
- V9780471591962
- ISBN
- 9780471591962
Hardback
Condition: New
€ 210.67
€ 210.67
Hardback. This volume focuses on Central and Southeast Europe and explores the dynamic and complex area of distributive trade on markets which have recently undergone a huge transformation. Papers in the volume employ both quantitative and qualitative research methods, and focus on retailing, international trade, relationships between retailers and supplier. Editor(s): Renko, Sanda; Knezevic, Blazenka. Series: International Business & Management. Num Pages: 300 pages. BIC Classification: 1D; KCLT; KJK. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 227 x 149 x 20. Weight in Grams: 428.
- Format
- Hardback
- Publication date
- 2013
- Publisher
- Emerald Publishing Limited United Kingdom
- Number of pages
- 300
- Condition
- New
- SKU
- V9781781908327
- ISBN
- 9781781908327
Hardback
Condition: New
€ 147.04
€ 147.04
Hardcover. Editor(s): Chai, Joseph C. H.; etc. Num Pages: 358 pages, illustrations. BIC Classification: JPQB; KCP; KJK. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 262 x 185 x 25. Weight in Grams: 894.
- Format
- Hardback
- Publication date
- 1997
- Publisher
- Nova Science Publishers Inc United States
- Number of pages
- 358
- Condition
- New
- SKU
- V9781560725237
- ISBN
- 9781560725237
Hardback
Condition: New
€ 126.57€ 96.26
€ 126.57
€ 96.26
Paperback. Num Pages: 126 pages, illustrations. BIC Classification: 1FPC; KCLT; KJK. Category: (G) General (US: Trade). Dimension: 200 x 128 x 9. Weight in Grams: 180.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Copenhagen Business School Press Denmark
- Number of pages
- 126
- Condition
- New
- SKU
- V9788763001168
- ISBN
- 9788763001168
Paperback
Condition: New
€ 19.99€ 16.26
€ 19.99
€ 16.26
Paperback. In 2014, Chinese e-commerce giant Alibaba raised $25 billion in the world's biggest ever initial public offering. Since then, investors have pondered a fundamental question: what's really going on with the new wave of China's disruptors? This book takes a look at rapidly emerging Chinese entrepreneurs and their impact on China and the world. Num Pages: 272 pages. BIC Classification: 1FPC; KJC; KJH; KJK. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 131 x 197 x 19. Weight in Grams: 196.
- Publisher
- Penguin Books Ltd
- Format
- Paperback
- Publication date
- 2016
- Condition
- New
- SKU
- V9780241240397
- ISBN
- 9780241240397
Paperback
Condition: New
€ 13.00€ 11.88
€ 13.00
€ 11.88
Paperback. Analysis of how credit systems in contemporary China threaten the country's economic stability Num Pages: black & white illustrations. BIC Classification: KJK. Category: (G) General (US: Trade). Dimension: 161 x 236 x 24. Weight in Grams: 638.
- Publisher
- McGraw-Hill Education
- Format
- Paperback
- Publication date
- 2016
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781259644580
- ISBN
- 9781259644580
Paperback
Condition: New
€ 65.05€ 50.14
€ 65.05
€ 50.14