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Strategy and Success Factors of Business Schools
Anne Kathrin Adam
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Description for Strategy and Success Factors of Business Schools
Paperback. Num Pages: 281 pages, 22 black & white illustrations, biography. BIC Classification: JNM; KJC. Category: (G) General (US: Trade). Dimension: 149 x 227 x 20. Weight in Grams: 384.
Anne Kathrin Adam conducts several empirical analyses to gain insights into the characteristics of institutional goals and strategy as well as the relationship between goals, strategy, and factors of success of business schools. The author gives an overview of the content of mission statements, strategic profiles of 521 U.S. AACSB-accredited business schools, and the importance of various factors of influence on selected dimensions of market success. Her findings stress the importance of setting a clear strategic focus.
Anne Kathrin Adam conducts several empirical analyses to gain insights into the characteristics of institutional goals and strategy as well as the relationship between goals, strategy, and factors of success of business schools. The author gives an overview of the content of mission statements, strategic profiles of 521 U.S. AACSB-accredited business schools, and the importance of various factors of influence on selected dimensions of market success. Her findings stress the importance of setting a clear strategic focus.
Product Details
Format
Paperback
Publication date
2016
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
Number of pages
281
Condition
New
Number of Pages
262
Place of Publication
, Germany
ISBN
9783658145187
SKU
V9783658145187
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
About Anne Kathrin Adam
Dr. Anne Kathrin Adam holds a doctoral degree from Johannes Gutenberg-University, Mainz, Germany. She is now a member of the management of the IBA, University of Cooperative Education, Darmstadt, Germany.
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