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The Art of Prestige: The Formative Years at Knopf, 1915-1929 (Studies in Print Culture and the History of the Book)
Amy Root Clements
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Description for The Art of Prestige: The Formative Years at Knopf, 1915-1929 (Studies in Print Culture and the History of the Book)
Paperback. Series: Studies in Print Culture and the History of the Book. Num Pages: 224 pages. BIC Classification: 1KBBEY; 3JJ; JFD; KNTP. Category: (G) General (US: Trade). Dimension: 229 x 152 x 16. Weight in Grams: 354.
In the American book trade, Alfred A. Knopf, Inc., and its inimitable logo featuring a borzoi wolfhound have come to signify the pinnacle of prestigious publishing. Launched in 1915 by a dynamic twenty-two-year-old and his refined fiancée, Blanche Wolf, the firm soon developed a reputation for excellence, quickly overcoming outsider status to forge a unique identity that has endured well past its founders’ lifetimes.
Capturing the little-known early history of Knopf, The Art of Prestige explores the origins of the company’s rise to success during the Jazz Age, when Alfred and Blanche established themselves as literary impresarios on both ... Read more
In the American book trade, Alfred A. Knopf, Inc., and its inimitable logo featuring a borzoi wolfhound have come to signify the pinnacle of prestigious publishing. Launched in 1915 by a dynamic twenty-two-year-old and his refined fiancée, Blanche Wolf, the firm soon developed a reputation for excellence, quickly overcoming outsider status to forge a unique identity that has endured well past its founders’ lifetimes.
Capturing the little-known early history of Knopf, The Art of Prestige explores the origins of the company’s rise to success during the Jazz Age, when Alfred and Blanche established themselves as literary impresarios on both ... Read more
Product Details
Format
Paperback
Publication date
2014
Publisher
University of Massachusetts Press
Condition
New
Series
Studies in Print Culture and the History of the Book
Number of Pages
224
Place of Publication
Massachusetts, United States
ISBN
9781625340931
SKU
V9781625340931
Shipping Time
Usually ships in 5 to 9 working days
Ref
99-3
About Amy Root Clements
Amy Root Clements is assistant professor of English at St. Edward’s University. She previously served as an advertising and promotion manager for several publishing houses.
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