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Design Forward
Unknown
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Description for Design Forward
Paperback. This publication presents design for change - design as a strategic and holistic way of finding and creating sustainable solutions that are also successful in an economic sense. Num Pages: 300 pages, 100 colour illustrations. BIC Classification: AK. Category: (G) General (US: Trade). Dimension: 244 x 194 x 27. Weight in Grams: 1228.
In this book Hartmut Esslinger - one of the most influential designers and thinkers, as well as the founder of frog design - explains how 'strategic design' in business and society can and must bring about positive change through innovative creativity. A key component is the strategically extended definition of design as a convergent and humanistic amalgamation of technology, the environment and the economy. For Esslinger, design has always been a key strategic discipline, which he has practised successfully in cooperation with companies such as Wega, Louis Vuitton, Sony, SAP and especially Apple, collaborating directly with Steve Jobs. Therefore ... Read more
In this book Hartmut Esslinger - one of the most influential designers and thinkers, as well as the founder of frog design - explains how 'strategic design' in business and society can and must bring about positive change through innovative creativity. A key component is the strategically extended definition of design as a convergent and humanistic amalgamation of technology, the environment and the economy. For Esslinger, design has always been a key strategic discipline, which he has practised successfully in cooperation with companies such as Wega, Louis Vuitton, Sony, SAP and especially Apple, collaborating directly with Steve Jobs. Therefore ... Read more
Product Details
Format
Paperback
Publication date
2013
Publisher
Arnoldsche Germany
Number of pages
300
Condition
New
Number of Pages
300
Place of Publication
Stuttgart, Germany
ISBN
9783897903814
SKU
V9783897903814
Shipping Time
Usually ships in 4 to 8 working days
Ref
99-1
About Unknown
Hartmut Esslinger is one of the world's most influential designers and thinkers and founder of the internationally renowned company frog design who boast cooperations with Apple, Wega, Louis Vuitton, Sony and SAP. He is currently professor of Industrial Design at the University of Applied Arts in Vienna, Austria.
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