Fashion Design: Process, Innovation and Practice
Kathryn McKelvey
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Description for Fashion Design: Process, Innovation and Practice
Paperback. Shows how the design process can be successfully applied to satisfy market needs and trends Fashion design seems to be a glamorous mystery for which only the fortunate few have sufficient talent to succeed. In reality, commercially successful results can be achieved if the right processes are followed in the early design process. Num Pages: 236 pages, Illustrations (some col.). BIC Classification: AKTA. Category: (P) Professional & Vocational. Dimension: 186 x 246 x 12. Weight in Grams: 558.
Shows how the design process can be successfully applied to satisfy market needs and trends
Shows how the design process can be successfully applied to satisfy market needs and trends
Fashion design seems to be a glamorous mystery for which only the fortunate few have sufficient talent to succeed. In reality, commercially successful results can be achieved if the right processes are followed in the early design process.
Fashion Design sets out basic principles and exercises in order to make fashion design a logical process, providing a framework from which they can expand your skills steadily.
Fashion Design, 2nd Edition:
- Shows how the design process can be successfully applied to satisfy market needs and ... Read more
- Has a problem solving approach, with practical design projects and portfolio exercises to encourage readers to develop their innovation, experimentation and versatility
- Pays special attention to computer-aided design (CAD) and employment opportunities, including an overview of what is involved in studying and becoming a designer in the contemporary fashion industry.
Product Details
Format
Paperback
Publication date
2011
Publisher
John Wiley & Sons Inc United Kingdom
Number of pages
236
Condition
New
Number of Pages
240
Place of Publication
New York, United States
ISBN
9780470655771
SKU
V9780470655771
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50
About Kathryn McKelvey
ABOUT THE AUTHORS Kathryn McKelvey is a Reader at Northumbria University, in the School of Design. She teaches drawing and visual communication to Motion Graphics and Animation students, but fashion remains a key component for her own research. Kathryn has worked in the fashion forecasting industry in New York as an illustrator and designer. Janine Munslow ... Read more
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