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Creative Strategy and the Business of Design
Douglas Davis
€ 19.99
€ 14.14
FREE Delivery in Ireland
Description for Creative Strategy and the Business of Design
paperback. Helps designers understand the business and marketing considerations within the design industry so that they may find more successful ways of working to find the appropriate solutions. Num Pages: 208 pages, 50 colour illustrations. BIC Classification: AKC. Category: (G) General (US: Trade). Dimension: 155 x 229 x 18. Weight in Grams: 448. VOLUME 2
“Douglas wears a lot of hats–all stylish and functional. There’s a huge disconnect happening right now in the industry and Douglas’s book is a means to bridging that gap.” —The Huffington Post
The Business Skills Every Creative Needs!
Remaining relevant as a creative professional takes more than creativity--you need to understand the language of business. The problem is that design school doesn't teach the strategic language that is now essential to getting your job done. Creative Strategy and the Business of Design fills that void and teaches left-brain business skills to right-brain creative thinkers.
Inside, ... Read more
“Douglas wears a lot of hats–all stylish and functional. There’s a huge disconnect happening right now in the industry and Douglas’s book is a means to bridging that gap.” —The Huffington Post
The Business Skills Every Creative Needs!
Remaining relevant as a creative professional takes more than creativity--you need to understand the language of business. The problem is that design school doesn't teach the strategic language that is now essential to getting your job done. Creative Strategy and the Business of Design fills that void and teaches left-brain business skills to right-brain creative thinkers.
Inside, ... Read more
Product Details
Format
Paperback
Publication date
2016
Publisher
HOW Books
Condition
New
Number of Pages
208
Place of Publication
, United States
ISBN
9781440341557
SKU
9781440341557
Shipping Time
Usually ships in 2 to 4 working days
Ref
99-1
About Douglas Davis
Brooklyn-based Douglas Davis enjoys being one of the variety of voices needed in front of and behind the concept, strategy, or execution. His approach to creativity combines right-brained creative problem-solving with left-brained strategic thinking.
Reviews for Creative Strategy and the Business of Design
"This book is what separates good designers, from great designers. It bridges the often neglected gap between business, design and strategy. A must have resource." —Jacob Cass, Brand Identity Consultant and Founder of Just Creative “Douglas wears a lot of hats–all stylish and functional. There’s a huge disconnect happening right now in the industry and ... Read more