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Graphic Design Theory
Meredith Davis
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Description for Graphic Design Theory
Paperback. Focuses on the needs of contemporary students of graphic design. This title includes topics such as: communication models; visual representation as a system of signs; cognitive approaches to design; modernism and postmodernism; and the social, cultural, and material contexts of contemporary design. Series: Graphic Design in Context. Num Pages: 256 pages, 260 illustrations, 188 in colour. BIC Classification: AKC. Category: (G) General (US: Trade). Dimension: 212 x 270 x 19. Weight in Grams: 1056.
This is one of two books in `Design in Context', a vital new series that focuses on the needs of contemporary students of graphic design. Meredith Davis draws on her many years' experience teaching graphic design students to explain complex theories with total clarity, encouraging readers to evaluate existing design work critically, and to use theoretical frameworks to enhance their own studio practice. Topics include: communication models; visual representation as a system of signs; cognitive approaches to design; modernism and postmodernism; and the social, cultural, and material contexts of contemporary design. Above all, the book demonstrates to students how to ... Read more
This is one of two books in `Design in Context', a vital new series that focuses on the needs of contemporary students of graphic design. Meredith Davis draws on her many years' experience teaching graphic design students to explain complex theories with total clarity, encouraging readers to evaluate existing design work critically, and to use theoretical frameworks to enhance their own studio practice. Topics include: communication models; visual representation as a system of signs; cognitive approaches to design; modernism and postmodernism; and the social, cultural, and material contexts of contemporary design. Above all, the book demonstrates to students how to ... Read more
Product Details
Publisher
Thames & Hudson Ltd United Kingdom
Number of pages
256
Format
Paperback
Publication date
2012
Series
Graphic Design in Context
Condition
New
Weight
1061g
Number of Pages
256
Place of Publication
London, United Kingdom
ISBN
9780500290491
SKU
V9780500290491
Shipping Time
Usually ships in 5 to 9 working days
Ref
99-99
About Meredith Davis
Meredith Davis is Professor of Graphic Design, North Carolina State University. She is a former president of the American Center for Design and the founding president of the Graphic Design Education Association.
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