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Herbert Leupin: Poster Collection 28
Bettina(Ed) Richter
€ 26.99
€ 22.32
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Description for Herbert Leupin: Poster Collection 28
Paperback. Marking the centenary of his birth, the Poster Collection series devotes its latest edition to the popular Swiss poster designer Herbert Leupin." Editor(s): Richter, Bettina. Num Pages: 80 pages. BIC Classification: AKC. Category: (G) General (US: Trade). Dimension: 243 x 282 x 7. Weight in Grams: 284.
Marking the centenary of his birth, the Poster Collection series devotes its latest edition to the popular Swiss poster designer Herbert Leupin. Primarily conceiving posters for consumer goods, for many years Leupin created advertising for products as diverse as the soft drink Pepita, charcuterie from Grossmetzgerei Bell, and Roth-Handle cigarettes. He helped these and many other companies develop their own brand identity and a recognizable presence in public space. In doing so, he struck the right balance between old-school artist s posters and a methodology for a successful publicity strategy and thus bridged the increasingly wide divide between art, graphic ... Read more
Marking the centenary of his birth, the Poster Collection series devotes its latest edition to the popular Swiss poster designer Herbert Leupin. Primarily conceiving posters for consumer goods, for many years Leupin created advertising for products as diverse as the soft drink Pepita, charcuterie from Grossmetzgerei Bell, and Roth-Handle cigarettes. He helped these and many other companies develop their own brand identity and a recognizable presence in public space. In doing so, he struck the right balance between old-school artist s posters and a methodology for a successful publicity strategy and thus bridged the increasingly wide divide between art, graphic ... Read more
Product Details
Publisher
Lars Muller Publishers
Format
Paperback
Publication date
2016
Condition
New
Number of Pages
80
Place of Publication
Baden, Switzerland
ISBN
9783037785065
SKU
V9783037785065
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
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