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Designing Products People Love
Scott Hurff
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Description for Designing Products People Love
Paperback. If more product designers, managers, marketers, and start-up founders understood the product-building process, more products would succeed in solving real problems. That's the purpose of this practical book. By drawing on dozens of interviews with highly effective product designers, Product Design shows you how successful products are created. Num Pages: 300 pages. BIC Classification: AKP. Category: (P) Professional & Vocational. Dimension: 250 x 150 x 15. Weight in Grams: 666.
How can you create products that successfully find customers? With this practical book, you'll learn from some of the best product designers in the field, from companies like Facebook and LinkedIn to up-and-coming contenders. You'll understand how to discover and interpret customer pain, and learn how to use this research to guide your team through each step of product creation. Written for designers, product managers, and others who want to communicate better with designers, this book is essential reading for anyone who contributes to the product creation process. Understand exactly who your customers are, what they want, and how to ... Read more
How can you create products that successfully find customers? With this practical book, you'll learn from some of the best product designers in the field, from companies like Facebook and LinkedIn to up-and-coming contenders. You'll understand how to discover and interpret customer pain, and learn how to use this research to guide your team through each step of product creation. Written for designers, product managers, and others who want to communicate better with designers, this book is essential reading for anyone who contributes to the product creation process. Understand exactly who your customers are, what they want, and how to ... Read more
Product Details
Publisher
O´Reilly Media United States
Number of pages
300
Format
Paperback
Publication date
2015
Condition
New
Weight
563g
Number of Pages
324
Place of Publication
Sebastopol, United States
ISBN
9781491923672
SKU
V9781491923672
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-1
About Scott Hurff
Scott Hurff is a product designer and author. He started his first company while in college, and became the youngest entrepreneur-in-residence at Kodiak Venture Partners in Boston. Scott has led product design for products used by millions of users in a variety of areas, including video sharing, entertainment, and consumer mobile apps. Scott teaches designers how to bring their ... Read more
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