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3%OFFEric Jenkins - Special Affects: Cinema, Animation and the Translation of Consumer Culture - 9780748695478 - V9780748695478
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Special Affects: Cinema, Animation and the Translation of Consumer Culture

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Description for Special Affects: Cinema, Animation and the Translation of Consumer Culture Hardcover. Examines the translation of classical Hollywood into Disney's feature films from a Deleuzian perspective. This book retells the emergence of Disney animation and classical Hollywood cinema from the perspective of affect and the embodied modes of generating affection. Num Pages: 224 pages, 8 b&w illustrations. BIC Classification: APFA; JFDT; JFFT. Category: (G) General (US: Trade). Dimension: 236 x 163 x 19. Weight in Grams: 510.
This book examines the translation of classical Hollywood into Disney's feature films from a Deleuzian perspective. Special Affects retells the emergence of Disney animation and classical Hollywood cinema from the perspective of affect and the embodied modes of generating affection. The emergence of these media enables new modes of perception that create "special" sensations of wonder, astonishment, marvel, and the fantastic. Such affections subsequently become mined by consumer industries for profit, thereby explaining the connection between media and consumerism that today seems inherent to the culture industry. Such modes and their affections are also translated into ideology, as American culture ... Read more

Product Details

Publisher
Edinburgh University Press
Format
Hardback
Publication date
2014
Condition
New
Number of Pages
248
Place of Publication
Edinburgh, United Kingdom
ISBN
9780748695478
SKU
V9780748695478
Shipping Time
Usually ships in 5 to 9 working days
Ref
99-10

About Eric Jenkins
Eric S. Jenkins is Assistant Professor in Communication at the University of Cincinnati.

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