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Visual Communication: From Theory to Practice
Jonathan Baldwin
€ 42.99
€ 35.91
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Description for Visual Communication: From Theory to Practice
Paperback. An award-winning title that introduces design students to cultural theory through a series of essays and contributions from leading designers. Seeks to locate graphic design in a wider cultural context, drawing a student's attention to the key debates and issues that surround it. Series: Required Reading Range. Num Pages: 192 pages, 175 colour illustrations. BIC Classification: AKC. Category: (UU) Undergraduate. Dimension: 298 x 221 x 19. Weight in Grams: 1070.
The title incorporates contextual essays that explore how cultural theory can be applied to the real-world practice of graphic design, and are discussed by designers such as Neville Brody, Michael Bierut and Joan Farrer. This title helps students to develop sound critical judgment and informed strategies for the conception of new ideas that accurately reflect the current zeitgeist. All arts graduates study cultural theory as a part of their degree courses. This title is a companion guide to this theory; it has been edited to fit broadly into the diverse curricula of art schools and colleges around the world ... Read more
The title incorporates contextual essays that explore how cultural theory can be applied to the real-world practice of graphic design, and are discussed by designers such as Neville Brody, Michael Bierut and Joan Farrer. This title helps students to develop sound critical judgment and informed strategies for the conception of new ideas that accurately reflect the current zeitgeist. All arts graduates study cultural theory as a part of their degree courses. This title is a companion guide to this theory; it has been edited to fit broadly into the diverse curricula of art schools and colleges around the world ... Read more
Product Details
Publisher
AVA Publishing
Number of pages
192
Format
Paperback
Publication date
2006
Series
Required Reading Range
Condition
New
Number of Pages
192
Place of Publication
Lausanne, Switzerland
ISBN
9782940373093
SKU
V9782940373093
Shipping Time
Usually ships in 4 to 8 working days
Ref
99-2
About Jonathan Baldwin
Jonathan Baldwin is a lecturer in design history, theory and practice at Dundee University, Scotland. He teaches and writes on issues related to popular culture, the media, graphic design and higher education and has experience working as a professional graphic designer and has contributed to many publications and conferences on art and design in higher education. Lucienne Roberts established ... Read more
Reviews for Visual Communication: From Theory to Practice
'If you read this book you will pass all your design studies without even thinking about it!' - Jamie Steane, Northumbria University, UK. 'This book is excellent. It is beautifully presented and well printed. It is going to become a highly recommended book for my students throughout the course of their postgraduate studies ... This book will really help students ... Read more