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Shoemaker: The Untold Story of the British Family Firm that Became a Global Brand
Joe Foster
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Description for Shoemaker: The Untold Story of the British Family Firm that Became a Global Brand
Paperback.
The remarkable story of how Joe Foster developed Reebok into one of the world's most famous sports brands, having started from a small factory in Bolton.
Since the late 19th century, the Foster family had been hand-making running shoes, supplying the likes of Eric Liddell and Harold Abrahams - later immortalised in the film Chariots of Fire - as well as providing boots to most Football League clubs. But a family feud between Foster's father and uncle about the direction of their business led to Joe and his brother Jeff setting up a new company, inspired by the ... Read more
The remarkable story of how Joe Foster developed Reebok into one of the world's most famous sports brands, having started from a small factory in Bolton.
Since the late 19th century, the Foster family had been hand-making running shoes, supplying the likes of Eric Liddell and Harold Abrahams - later immortalised in the film Chariots of Fire - as well as providing boots to most Football League clubs. But a family feud between Foster's father and uncle about the direction of their business led to Joe and his brother Jeff setting up a new company, inspired by the ... Read more
Product Details
Publisher
Simon & Schuster Ltd
Format
Paperback
Publication date
2020
Condition
New
Number of Pages
320
Place of Publication
London, United Kingdom
ISBN
9781471194023
SKU
9781471194023
Shipping Time
Usually ships in 2 to 4 working days
Ref
99-3
About Joe Foster
Joe Foster was born in Bolton, Lancashire, in 1935 and with his brother set up the sports shoe manufacturer Reebok in the late 1950s, which went on to become one of the biggest sports brands in the world by the late 1980s, selling more sports shoes than Nike or Adidas.
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