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50 Management Ideas You Really Need to Know
Edward Russell-Walling
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Description for 50 Management Ideas You Really Need to Know
Paperback. An accessible introduction to the central ideas of business and management. Series: 50 Ideas You Really Need to Know Series. Num Pages: 208 pages, Illustrations. BIC Classification: KJM. Category: (G) General (US: Trade). Dimension: 216 x 133 x 18. Weight in Grams: 258.
In 50 Ideas You Really Need to Know: Management Edward Russell-Walling demystifies the management concepts that any budding entrepreneur needs to grasp. In fifty bite-sized topics he expounds the wisdom of well-known business gurus, from Peters and Porter to Welch and Gates. Helpful theories and tools such as Ansoff's Product/Market grid, the 4Ps, Boston Matrix, are clearly and simply explained. Russell-Walling also expands on management ideas such as branding, outsourcing, supply and demand, and covers the latest commercial concepts from the online world.
In 50 Ideas You Really Need to Know: Management Edward Russell-Walling demystifies the management concepts that any budding entrepreneur needs to grasp. In fifty bite-sized topics he expounds the wisdom of well-known business gurus, from Peters and Porter to Welch and Gates. Helpful theories and tools such as Ansoff's Product/Market grid, the 4Ps, Boston Matrix, are clearly and simply explained. Russell-Walling also expands on management ideas such as branding, outsourcing, supply and demand, and covers the latest commercial concepts from the online world.
Product Details
Format
Paperback
Publication date
2012
Publisher
Quercus Publishing
Condition
New
Series
50 Ideas You Really Need to Know Series
Number of Pages
240
Place of Publication
London, United Kingdom
ISBN
9781780875835
SKU
V9781780875835
Shipping Time
Usually ships in 5 to 9 working days
Ref
99-10
About Edward Russell-Walling
Edward Russell-Walling is a writer and editor, specializing in business and finance. He has contributed to a wide range of publications, including The Times, the New Statesman and the Financial Times.
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