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15%OFFWilliam A. Cohen - Building a Mail Order Business - 9780471109464 - V9780471109464
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Building a Mail Order Business

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Description for Building a Mail Order Business Hardcover. With more than 60,000 copies sold, this amazing manual has become a classic in its field--and rightfully so. Nowhere else will you find--in one book--so much valuable information on achieving success in the mail order business. Dr. Num Pages: 592 pages, Illustrations, facsims. BIC Classification: KJS; KJVS. Category: (P) Professional & Vocational. Dimension: 238 x 162 x 40. Weight in Grams: 1048.
With more than 60,000 copies sold, this amazing manual has become aclassic in its field--and rightfully so. Nowhere else will youfind--in one book--so much valuable information on achievingsuccess in the mail order business. Dr. Bill Cohen has drawn on hisdecades of experience testing, researching, and constantly refiningthe mail order techniques described in this invaluable guide.Building a Mail Order Business offers a virtual treasury oftechniques and methods guaranteed to work in the real world ofselling through the mail. You'll get practical advice and learntricks of the trade that will get you started quickly, with thefewest missteps and greatest chances for success.... Read more

Product Details

Format
Hardback
Publication date
1996
Publisher
John Wiley and Sons Ltd United States
Number of pages
592
Condition
New
Number of Pages
592
Place of Publication
New York, United States
ISBN
9780471109464
SKU
V9780471109464
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50

About William A. Cohen
Dr. BILL COHEN is Professor of Marketing, Past Chairman of the Marketing Department and Director of the Small Business Institute at California State University, Los Angeles, where he teaches direct marketing. He has served ten years as a director on the board of the Direct Marketing Club of Southern California. He not only has had his own mail order business, ... Read more

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