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Business in Networks
Hakan Hakansson
€ 71.45
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Description for Business in Networks
Paperback. Authors are world leading authorities on this topic. This book is the result of an evolution of thought that redefines the area of business networks. The IMP Group provides an alternative to the traditional view of business to business interaction, this alternative view is widely used throughout Europe as well as Australia and the US. Num Pages: 318 pages, Illustrations. BIC Classification: KJ. Category: (P) Professional & Vocational. Dimension: 188 x 233 x 19. Weight in Grams: 592.
This seminal book, based on 30 years of research, provides a radical insight into the reality of the business landscape and the operations and management of companies within it. The book challenges orthodox ideas of the business market and business management and presents a comprehensive analysis of the structure and process of business and the tasks that managers and policy-makers face. Business in Networks is strongly grounded in empirical research and illustrated throughout with case examples. The book analyses the complex network of interdependencies that exist between companies and which determine their characteristics. It fully analyses the process ... Read more
This seminal book, based on 30 years of research, provides a radical insight into the reality of the business landscape and the operations and management of companies within it. The book challenges orthodox ideas of the business market and business management and presents a comprehensive analysis of the structure and process of business and the tasks that managers and policy-makers face. Business in Networks is strongly grounded in empirical research and illustrated throughout with case examples. The book analyses the complex network of interdependencies that exist between companies and which determine their characteristics. It fully analyses the process ... Read more
Product Details
Publisher
John Wiley and Sons Ltd United Kingdom
Number of pages
318
Format
Paperback
Publication date
2009
Condition
New
Number of Pages
318
Place of Publication
Chichester, United Kingdom
ISBN
9780470749630
SKU
V9780470749630
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50
About Hakan Hakansson
All are world class academics in the area of business to business marketing and networks as well as key members of the IMP Group. (Industrial Marketing and Purchasing Group) . Hakan Hakansson is Professor of Industrial Marketing at the Department of Innovation and Economic Organization at BI Norwegian School of Management in Oslo., Norway. David Ford ... Read more
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