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Business Relationships for Competitive Advantage
Cox, Andrew; Lonsdale, Chris; Sanderson, Joe; Watson, Glyn
€ 127.90
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Description for Business Relationships for Competitive Advantage
Hardback. Num Pages: 258 pages, biography. BIC Classification: KJC; KJF; KJMV8. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 216 x 140 x 19. Weight in Grams: 480.
This book provides the first summary and critical appraisal of the thinking that currently informs the management of business relationships, from the perspectives of both the buyer and supplier. The authors argue that these approaches are one-dimensional and instead recommend a more holistic approach based on power, interaction and portfolio perspectives. The book provides evidence of how relationships can be aligned and misaligned in practice, using eighteen examples drawn from a variety of business cases and circumstances.
This book provides the first summary and critical appraisal of the thinking that currently informs the management of business relationships, from the perspectives of both the buyer and supplier. The authors argue that these approaches are one-dimensional and instead recommend a more holistic approach based on power, interaction and portfolio perspectives. The book provides evidence of how relationships can be aligned and misaligned in practice, using eighteen examples drawn from a variety of business cases and circumstances.
Product Details
Format
Hardback
Publication date
2003
Publisher
Palgrave USA United States
Number of pages
258
Condition
New
Number of Pages
246
Place of Publication
Gordonsville, United States
ISBN
9781403919045
SKU
V9781403919045
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
About Cox, Andrew; Lonsdale, Chris; Sanderson, Joe; Watson, Glyn
ANDREW COX is CIPS Professor of Business Strategy and Procurement at Birmingham University Business School. He is also Chairman of Robertson Cox Ltd, a competence development consultancy. CHRIS LONSDALE is Lecturer in Supply Chain Management at the University of Birmingham and has worked with a number of private and public sector organisations. JOE SANDERSON is Lecturer in Supply ... Read more
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