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Business & Finance

Results 16321 - 16344 of 40057

Business & Finance

Paperback. A source of hard intelligence about the marketing discipline, broken down into over 60 constituent chapters - including internet marketing, understanding consumers, market audits, segmentation, advertising and PR, and managing a sales team. It applies the authors' marketing know-how to every aspect of the marketing mix. Num Pages: 336 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 235 x 167 x 22. Weight in Grams: 503.
Publisher
Kogan Page Ltd
Number of pages
336
Format
Paperback
Publication date
2013
Edition
1st Edition
Condition
New
SKU
V9780749466763
ISBN
9780749466763
Paperback
Condition: New

€ 32.99
€ 29.82

Paperback. Provides clear and concise guidance to the benefits of rigorous marketing planning, and shows how to produce a marketing plan which works in the real world. Num Pages: 192 pages, black & white illustrations. BIC Classification: KJMV7; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 158 x 234 x 13. Weight in Grams: 310.
Publisher
Kogan Page Ltd
Format
Paperback
Publication date
2016
Edition
2nd Edition
Condition
New
SKU
V9780749478216
ISBN
9780749478216
Paperback
Condition: New

€ 33.99
€ 30.79

Paperback. An imaginative, witty, original but deadly serious introduction to all the concepts you need in marketing today. Successful executives know that marketing as a process and an orientation is a necessity for understanding where a company needs to go and how to get there. Num Pages: 168 pages, Illustrations. BIC Classification: KJMV7; KJS. Category: (P) Professional & Vocational. Dimension: 171 x 244 x 15. Weight in Grams: 314.
Publisher
John Wiley & Sons Inc
Number of pages
168
Format
Paperback
Publication date
2012
Edition
1st Edition
Condition
New
SKU
V9781119943136
ISBN
9781119943136
Paperback
Condition: New

€ 26.99
€ 22.06

Paperback. If you are not living on the edge, then you are taking up too much room Think of the richest square mile in Britain and your thoughts turn to The City of London or Chelsea. In fact, a small village in Cheshire is home to more millionaires per square mile than anywhere else in Britain. Num Pages: 188 pages, Illustrations (some col.). BIC Classification: KJH. Category: (P) Professional & Vocational. Dimension: 236 x 157 x 12. Weight in Grams: 324.
Format
Paperback
Publication date
2007
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
188
Condition
New
SKU
V9781841127828
ISBN
9781841127828
Paperback
Condition: New

€ 26.99
€ 21.70

Paperback. Num Pages: 120 pages, black & white illustrations. BIC Classification: BGB; KCZ; KFFM. Category: (G) General (US: Trade). Dimension: 156 x 230 x 14. Weight in Grams: 232.
Format
Paperback
Publication date
2013
Publisher
Brick Tower Press
Condition
New
SKU
V9781883283629
ISBN
9781883283629
Paperback
Condition: New

€ 13.99
€ 11.00

Hardcover. Achieving market consistency can be challenging, even for the most established finance practitioners. In Market Consistency: Model Calibration in Imperfect Markets , leading expert Malcolm Kemp shows readers how they can best incorporate market consistency across all disciplines. Series: Wiley Finance Series. Num Pages: 376 pages, Illustrations. BIC Classification: KFF. Category: (P) Professional & Vocational. Dimension: 252 x 179 x 27. Weight in Grams: 784.
Format
Hardback
Publication date
2009
Publisher
John Wiley & Sons Inc United Kingdom
Edition
1st Edition
Number of pages
376
Condition
New
SKU
V9780470770887
ISBN
9780470770887
Hardback
Condition: New

€ 66.16

Hardback. Editor(s): Harper, Malcolm; Belt, Mr John; Roy, Rajeev. Num Pages: 200 pages. BIC Classification: 1QFG; GTF; KCM. Category: (P) Professional & Vocational. Dimension: 166 x 241 x 18. Weight in Grams: 464.
Publisher
Practical Action Publishing
Format
Hardback
Publication date
2015
Condition
New
SKU
V9781853398674
ISBN
9781853398674
Hardback
Condition: New

€ 93.97

Hardback. Editor(s): Harper, Chairman Malcolm (Cranfield School of Management, U. K. Independent Consultant Independent Consultant Independent Consultant Independent Consultant Independent Consultant Independent Consultant Independent Consultant Independent Consultant Independent Consultant M-CRIL); Khan, Ajaz Ahmed. Num Pages: 220 pages. BIC Classification: 1QFM; HRHP; KFFL; LAFS. Category: (P) Professional & Vocational. Dimension: 234 x 156. .
Publisher
Practical Action Publishing
Format
Hardback
Publication date
2017
Condition
New
SKU
V9781853399558
ISBN
9781853399558
Hardback
Condition: New

€ 105.21

Paperback.
Format
Paperback
Publication date
2012
Publisher
APress United States
Edition
1st Edition
Number of pages
134
Condition
New
SKU
V9781430251132
ISBN
9781430251132
Paperback
Condition: New

€ 47.49

Paperback. A history of Sopwith Aircraft Company Series: Archive Photographs. Num Pages: 128 pages, black & white illustrations, frontispiece. BIC Classification: KNGV; WGM. Category: (G) General (US: Trade). Dimension: 235 x 167 x 9. Weight in Grams: 314.
Publisher
The History Press Ltd United Kingdom
Number of pages
128
Format
Paperback
Publication date
1999
Condition
New
SKU
V9780752411422
ISBN
9780752411422
Paperback
Condition: New

€ 19.99
€ 18.60

Paperback. It was in 1911, on a beach by the North Sea, that Robert Blackburn's Second Monoplane made its first successful flight. By 1914, the Blackburn Aeroplane and Motor Co Ltd had been formed, based in Leeds, and had taken its place in the ranks of the British aircraft industry. This book deals with Blackburn aircraft company. Num Pages: 128 pages. BIC Classification: 1DBKS; KNDV; WGM. Category: (G) General (US: Trade). Dimension: 236 x 166 x 16. Weight in Grams: 312.
Publisher
The History Press Ltd
Format
Paperback
Publication date
2011
Condition
New
SKU
V9780752464107
ISBN
9780752464107
Paperback
Condition: New

€ 17.99
€ 16.54

Paperback. A comprehensive multi-disciplinary survey of decision-making in the energy field, especially electricity in the UK and western Europe. Explores the reasons for the paralysis in decision-making, contrasting it with past periods of rapid change and growth such as the deployment of nuclear power in the 1970s and '80s. Num Pages: 496 pages, 121 b/w and 10 colour illustrations. BIC Classification: KNB; TH. Category: (P) Professional & Vocational. Dimension: 240 x 170. .
Publisher
Whittles Publishing
Format
Paperback
Publication date
2016
Condition
New
SKU
V9781849951678
ISBN
9781849951678
Paperback
Condition: New

€ 72.57

Hardback.

Harness "Code Halos" to gain competitive advantage in the digital era

Amazon beating Borders, Netflix beating Blockbuster, Apple beating Kodak, and the rise of companies like Google, LinkedIn, and Pandora are not isolated or random events. Num Pages: 256 pages, illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 243 x 167 x 22. Weight in Grams: 448.

Publisher
John Wiley & Sons Inc
Format
Hardback
Publication date
2014
Edition
1st Edition
Condition
New
SKU
V9781118862070
ISBN
9781118862070
Hardback
Condition: New

€ 30.99
€ 24.10

Hardback. The essential playbook for the future of your business What To Do When Machines Do Everything is a guidebook to succeeding in the next generation of the digital economy. Num Pages: 256 pages. BIC Classification: KJ. Category: (P) Professional & Vocational. Dimension: 162 x 318 x 20. Weight in Grams: 506.
Publisher
John Wiley & Sons Inc
Format
Hardback
Publication date
2017
Edition
1st Edition
Condition
New
SKU
V9781119278665
ISBN
9781119278665
Hardback
Condition: New

€ 30.99
€ 21.87

Paperback. Series: Management in General Practice S. Num Pages: 136 pages, 0. BIC Classification: KJ; MBPC. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 216 x 138 x 7. Weight in Grams: 188.
Format
Paperback
Publication date
1997
Publisher
BMJ Publishing Group United Kingdom
Edition
1st Edition
Number of pages
136
Condition
New
SKU
V9780727910370
ISBN
9780727910370
Paperback
Condition: New

€ 58.34

Paperback. This non-technical, readable book traces the history of North Thames Gas from the nationalization of the gas industry in 1949 until privatization in 1986, a period which saw the industry change form a position in the 1950s where its survival was threatened. Num Pages: 231 pages, biography. BIC Classification: KNBG. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 235 x 155 x 12. Weight in Grams: 361.
Format
Paperback
Publication date
1988
Publisher
Palgrave Macmillan United Kingdom
Number of pages
231
Condition
New
SKU
V9780333468197
ISBN
9780333468197
Paperback
Condition: New

€ 63.50

Paperback. Like your office's fed-up printer, this book is filled with enough lively banter to boost your Monday-thru-Friday fun for the next few years. This pocket-sized collection of activities includes advice on how to pull a sickie, ways to annoy your boss (without getting fired) and how to create works of art using office stationery. Num Pages: 144 pages. BIC Classification: KJW; WH. Category: (G) General (US: Trade). Dimension: 116 x 138 x 15. Weight in Grams: 148.
Format
Paperback
Publication date
2016
Publisher
Prion Books Ltd
Condition
New
SKU
9781853759659
ISBN
9781853759659
Paperback
Condition: New

€ 7.99
€ 4.99

Hardcover. Num Pages: 96 pages, 105 blank and white photographs. BIC Classification: 1DBKEWS; 3JJPK; 3JJPN; HBTM; KNGS; WGG. Category: (G) General (US: Trade). Dimension: 245 x 197 x 11. Weight in Grams: 516.
Publisher
Bernard McCall
Number of pages
96
Format
Hardback
Publication date
2013
Condition
New
SKU
V9781902953618
ISBN
9781902953618
Hardback
Condition: New

€ 21.99
€ 18.29

Hardcover. Clean copy in good dustwrapper
Condition
Used, Good
Publisher
Gower P.
Format
Hardback
Publication date
1976
Edition
First Edition
SKU
KEX0225330
ISBN
9780716103219
Hardback
Condition: Used, Good

€ 4.99

Hardcover. Num Pages: 104 pages, b/w photos. BIC Classification: 1DBKESL; 3JH; 3JJ; HBTK; KNGS. Category: (G) General (US: Trade). Dimension: 303 x 216 x 14. Weight in Grams: 804.
Publisher
Ships in Focus Publications
Number of pages
104
Format
Hardback
Publication date
2012
Condition
New
SKU
V9781901703238
ISBN
9781901703238
Hardback
Condition: New

€ 25.99
€ 18.13

Paperback. .
Publisher
Palgrave Macmillan
Format
Paperback
Publication date
2000
Edition
1st ed. 2000
Condition
New
SKU
V9781349648887
ISBN
9781349648887
Paperback
Condition: New

€ 95.06
€ 15.76

Hardcover. Num Pages: 244 pages, 300 B&W archive photographs, contemporary colour photographs, maps and plans. BIC Classification: 1DBKEWT; HBJD1; HBTK; HBW; KNDM. Category: (G) General (US: Trade). Dimension: 267 x 264 x 20. Weight in Grams: 1298.
Publisher
Folly Books Ltd
Format
Hardback
Publication date
2015
Condition
New
SKU
V9780992855444
ISBN
9780992855444
Hardback
Condition: New

€ 33.99
€ 32.70

Paperback. This book presents an overall picture of both B2B and B2C marketing strategies, concepts and tools in the aeronautics sector. It deals with the whole value chain, both civil and defense, from parts, engine through airframers to airlines and airports. Series: Management for Professionals. Num Pages: 605 pages, 375 black & white illustrations, biography. BIC Classification: KJMV7; KJS; KNGV; TRP. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 31. Weight in Grams: 920.
Format
Paperback
Publication date
2016
Publisher
Springer International Publishing AG Switzerland
Edition
Softcover reprint of the original 1st ed. 2014
Number of pages
605
Condition
New
SKU
V9783319377582
ISBN
9783319377582
Paperback
Condition: New

€ 98.17

Hardback. A marketing manual devoted to: the aeronautics sector: parts suppliers, aircraft manufacturers, and airlines, the space sector: suppliers, integrators, and service providers. It presents the marketing from basic concepts such as segmentation, positioning and the marketing plan, to the product policy, pricing, distribution and communication. Num Pages: 536 pages, biography. BIC Classification: KJMV7; KNGV. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 243 x 166 x 38. Weight in Grams: 992.
Format
Hardback
Publication date
2003
Publisher
Kluwer Academic Publishers United States
Number of pages
536
Condition
New
SKU
V9781402071515
ISBN
9781402071515
Hardback
Condition: New

€ 251.32

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