Business & Finance
Results 6301 - 6320 of 25416
Business & Finance
Paperback. Why worship work and productivity if many of the goods we produce are superfluous - artificial 'needs' created by high-pressure advertising? Why begrudge expenditure on vital public works while ignoring waste and extravagance in the private sector of the economy? This title deals with these questions. Num Pages: 288 pages. BIC Classification: KCA. Category: (G) General (US: Trade). Dimension: 197 x 129 x 18. Weight in Grams: 222. Good clean copy with some minor shelf wear
- Format
- Paperback
- Publication date
- 1999
- Publisher
- Penguin Books Ltd
- Condition
- Used, Very Good
- SKU
- KKD0002243
- ISBN
- 9780140285192
Paperback
Condition: Used, Very Good
€ 17.95
€ 17.95
Paperback. Why worship work and productivity if many of the goods we produce are superfluous - artificial 'needs' created by high-pressure advertising? Why begrudge expenditure on vital public works while ignoring waste and extravagance in the private sector of the economy? This title deals with these questions. Num Pages: 288 pages. BIC Classification: KCA. Category: (G) General (US: Trade). Dimension: 197 x 129 x 18. Weight in Grams: 222. Good clean copy with some minor shelf wear
- Format
- Paperback
- Publication date
- 1999
- Publisher
- Penguin Books Ltd
- Condition
- Used, Very Good
- SKU
- KKD0002207
- ISBN
- 9780140285192
Paperback
Condition: Used, Very Good
€ 17.95
€ 17.95
Paperback. This book revisits John Kenneth Galbraith's The Affluent Society from the perspective of the background to, and causes of, the 2008 global economic crisis. Each chapter takes a major theme of his book, distils Galbraith's arguments, and then discusses to what extent they cast light on current developments. Num Pages: 224 pages. BIC Classification: 3JM; KC. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 232 x 155 x 17. Weight in Grams: 332.
- Format
- Paperback
- Publication date
- 2016
- Publisher
- Oxford University Press
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780198746423
- ISBN
- 9780198746423
Paperback
Condition: New
€ 50.85
€ 50.85
Paperback. The Adweek Copywriting Handbook covers every aspect of the copywriting process in simple and easy-to-understand steps for young advertising professionals and old pros alike. Starting at the very beginning of the process, the book shows copywriters how to get prepared to write on a product before moving on to the act of writing itself. Num Pages: 360 pages, Illustrations. BIC Classification: KJSA. Category: (P) Professional & Vocational. Dimension: 232 x 193 x 19. Weight in Grams: 682.
- Publisher
- John Wiley & Sons Inc United Kingdom
- Number of pages
- 360
- Format
- Paperback
- Publication date
- 2007
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780470051245
- ISBN
- 9780470051245
Paperback
Condition: New
€ 27.99€ 20.71
€ 27.99
€ 20.71
Paperback. Num Pages: 240 pages, illustrations. BIC Classification: KJSA. Category: (G) General (US: Trade). Dimension: 156 x 228 x 13. Weight in Grams: 346.
- Publisher
- OUP Australia and New Zealand
- Format
- Paperback
- Publication date
- 2014
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780195593921
- ISBN
- 9780195593921
Paperback
Condition: New
€ 39.48
€ 39.48
Hardcover. Inclding chapters on interactive advertising and integrated advertising, this edition contains fifty specially drawn new illustrations of key campaigns. It covers every aspect of the business, from how to write copy and learn the creative process to how agencies work and the different strategies used for all types of media. Num Pages: 320 pages. BIC Classification: KJSA. Category: (G) General (US: Trade). Dimension: 210 x 248 x 38. Weight in Grams: 1352.
- Publisher
- Thames & Hudson Ltd
- Format
- Hardback
- Publication date
- 2016
- Edition
- 3rd Revised edition
- Condition
- New
- SKU
- V9780500518984
- ISBN
- 9780500518984
Hardback
Condition: New
€ 33.99€ 24.31
€ 33.99
€ 24.31
Paperback. Draws on the research into the workings of the human brain undertaken by psychologists, neurologists and artificial intelligence specialists. This title uses research to suggest why emotion is such an important factor in establishing a firm memory of an advertisement and predisposing consumers to buy the brand that is being advertised. Num Pages: 256 pages, Illustrations. BIC Classification: JM; KJSA. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 234 x 157 x 19. Weight in Grams: 400.
- Publisher
- Kogan Page Ltd United Kingdom
- Number of pages
- 256
- Format
- Paperback
- Publication date
- 2008
- Edition
- Reprint
- Condition
- New
- SKU
- V9780749450243
- ISBN
- 9780749450243
Paperback
Condition: New
€ 29.99€ 27.20
€ 29.99
€ 27.20
Hardcover. Tagline: Patrick Lencioni's first full-length nonfiction book. This book brings together all of the themes of Patrick Lencioni's other bestselling books into a cohesive and comprehensive exploration of organizational health - what it means for an organization to be "healthy", why it's critical for success, and how to get there. Series: J-B Lencioni Series. Num Pages: 240 pages, Illustrations. BIC Classification: KJ. Category: (P) Professional & Vocational. Dimension: 229 x 160 x 13. Weight in Grams: 454.
- Format
- Hardback
- Publication date
- 2012
- Publisher
- Jossey-Bass
- Condition
- New
- SKU
- 9780470941522
- ISBN
- 9780470941522
Hardback
Condition: New
€ 31.27
€ 31.27
Hardcover. The book is a comprehensive investigation into the emerging advanced materials industry. It looks at the ways in which science, technology, business, and markets converge to produce one of the most dynamic industries of recent years. Num Pages: 256 pages, Illustrations. BIC Classification: KND. Category: (P) Professional & Vocational. Dimension: 237 x 168 x 18. Weight in Grams: 498.
- Format
- Hardback
- Publication date
- 2009
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 256
- Condition
- New
- SKU
- V9780471615262
- ISBN
- 9780471615262
Hardback
Condition: New
€ 108.45
€ 108.45
Hardcover. Academic administrators occupy a position that is highly complex and entails unrelenting demands such as managing heightened workloads, stretching ever-tightening budgets, and promoting collegiality among intensely driven individuals. At the same time, administrators are facing increased accountability for their job performances. Series: JB-Anker. Num Pages: 248 pages, black & white illustrations. Category: (P) Professional & Vocational. Dimension: 234 x 153 x 17. Weight in Grams: 454.
- Format
- Hardback
- Publication date
- 2002
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 248
- Condition
- New
- SKU
- V9781882982479
- ISBN
- 9781882982479
Hardback
Condition: New
€ 48.99€ 48.95
€ 48.99
€ 48.95
Paperback. Translator(s): Hodges, Ames. Series: Semiotext(e) / Intervention Series. Num Pages: 96 pages. BIC Classification: JPA; KCP. Category: (P) Professional & Vocational. Dimension: 125 x 177 x 8. Weight in Grams: 94.
- Publisher
- Autonomedia United States
- Number of pages
- 96
- Format
- Paperback
- Publication date
- 2012
- Condition
- New
- SKU
- V9781584351054
- ISBN
- 9781584351054
Paperback
Condition: New
€ 14.99€ 12.80
€ 14.99
€ 12.80
Paperback. 213pp
- Format
- Paperback
- Publication date
- 1972
- Publisher
- Batsford
- Condition
- Used, Very Good
- SKU
- KON0835191
- ISBN
- 9780713409635
Paperback
Condition: Used, Very Good
€ 5.12
€ 5.12
Paperback.
- Condition
- Used, Like New
- Publisher
- Batsford
- Format
- Paperback
- Publication date
- 1972
- SKU
- KHS0048277
- ISBN
- 9780713409635
Paperback
Condition: Used, Like New
€ 5.12
€ 5.12
Hardback. Series: Columbia Business School Publishing. Num Pages: 240 pages, 16 black & white illustrations. BIC Classification: KJM; KJR; KJZ. Category: (P) Professional & Vocational. Dimension: 216 x 140 x 25. Weight in Grams: 431.
- Format
- Hardback
- Publication date
- 2017
- Publisher
- Columbia University Press
- Condition
- New
- SKU
- V9780231181341
- ISBN
- 9780231181341
Hardback
Condition: New
€ 29.99€ 21.86
€ 29.99
€ 21.86
Paperback. Num Pages: 163 pages. BIC Classification: KJ; VSC. Category: (G) General (US: Trade). Dimension: 142 x 216 x 8. Weight in Grams: 180.
- Publisher
- B Jain Publishers Pvt Ltd India
- Number of pages
- 163
- Format
- Paperback
- Publication date
- 2001
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9788180561412
- ISBN
- 9788180561412
Paperback
Condition: New
€ 7.99€ 7.44
€ 7.99
€ 7.44
Paperback. The three volumes address what Georges Bataille sees as the paradox of utility: namely, if being useful means serving a further end, then the ultimate end of utility can only be uselessness. Translator(s): Hurley, Robert. Num Pages: 460 pages. BIC Classification: HPC; KC. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 153 x 227 x 34. Weight in Grams: 708.
- Publisher
- Zone Books United States
- Number of pages
- 460
- Format
- Paperback
- Publication date
- 1993
- Edition
- Reprint
- Condition
- New
- SKU
- V9780942299212
- ISBN
- 9780942299212
Paperback
Condition: New
€ 40.99€ 28.70
€ 40.99
€ 28.70
Paperback. This book remains one of the masterpieces of socialist literature. While many today believe there is no alternative to global capitalism, this book is a timely and forceful statement of an opposing view. Series: Routledge Classics. Num Pages: 496 pages, 25 black & white tables. BIC Classification: JPFF; KCA. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 197 x 129 x 25. Weight in Grams: 544.
- Publisher
- Taylor & Francis Ltd United Kingdom
- Number of pages
- 496
- Format
- Paperback
- Publication date
- 2003
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780415304450
- ISBN
- 9780415304450
Paperback
Condition: New
€ 17.99€ 17.46
€ 17.99
€ 17.46
Paperback. The most complete, step-by-step guide to the ACFS qualification The Accredited Counter Fraud Specialist Handbook is the only guide designed to support all mandatory elements of the ACFS qualification, in-depth and step-by-step. Num Pages: 304 pages. BIC Classification: JKVK; KF. Category: (P) Professional & Vocational. Dimension: 154 x 228 x 16. Weight in Grams: 434.
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 224
- Format
- Paperback
- Publication date
- 2014
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118798805
- ISBN
- 9781118798805
Paperback
Condition: New
€ 58.86
€ 58.86
Paperback. Num Pages: 179 pages, colour illustrations. BIC Classification: KFC. Category: (G) General (US: Trade). Dimension: 217 x 277 x 13. Weight in Grams: 626.
- Publisher
- Sourcebooks, Inc United States
- Number of pages
- 179
- Format
- Paperback
- Publication date
- 2008
- Edition
- Revised
- Condition
- New
- SKU
- V9781402211867
- ISBN
- 9781402211867
Paperback
Condition: New
€ 20.99€ 14.99
€ 20.99
€ 14.99
Hardcover. Explores what it means for managers to be held to account at various levels in an organization. This title shows that most leadership related problems arise from the ineffectiveness of organisational structures that lack accountable jobs. Num Pages: 272 pages, Illustrations. BIC Classification: KJC; KJM. Category: (P) Professional & Vocational. Dimension: 242 x 164 x 23. Weight in Grams: 588.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- Kogan Page Ltd United Kingdom
- Number of pages
- 272
- Condition
- New
- SKU
- V9780749451608
- ISBN
- 9780749451608
Hardback
Condition: New
€ 31.99€ 28.30
€ 31.99
€ 28.30