Business & Finance
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Business & Finance
Hardback. Presents a holistic view of the product innovation process. This title deals with managing the products (goods and services) through their life cycle, integrating marketing knowledge and technological expertise, with the aim of getting satisfied customers. Num Pages: 410 pages, biography. BIC Classification: KJMV6. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 234 x 156 x 23. Weight in Grams: 774.
- Format
- Hardback
- Publication date
- 2002
- Publisher
- Kluwer Academic Publishers United States
- Number of pages
- 410
- Condition
- New
- SKU
- V9781402071386
- ISBN
- 9781402071386
Hardback
Condition: New
€ 195.16
€ 195.16
Hardback. Editor(s): Peterson, Wallace C. Series: Recent Economic Thought. Num Pages: 176 pages, biography. BIC Classification: KFF. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 234 x 156 x 12. Weight in Grams: 454.
- Format
- Hardback
- Publication date
- 1988
- Publisher
- Kluwer Academic Publishers United States
- Number of pages
- 176
- Condition
- New
- SKU
- V9780898382679
- ISBN
- 9780898382679
Hardback
Condition: New
€ 125.57
€ 125.57
Hardcover. Market Power explores society and economy in medieval Iberia, examining the intersection of regional commercial interests, lordship, and royal authority as part of the evolution of a small village into a rural market town. Series: New Middle Ages. Num Pages: 259 pages, 2 black & white illustrations, biography. BIC Classification: 1DSE; 3H; HBLC1; KCCD; KCZ. Category: (P) Professional & Vocational. Dimension: 223 x 142 x 12. Weight in Grams: 430.
- Format
- Hardback
- Publication date
- 2012
- Publisher
- Palgrave Macmillan
- Number of pages
- 260
- Condition
- New
- SKU
- V9780230391703
- ISBN
- 9780230391703
Hardback
Condition: New
€ 65.18
€ 65.18
Hardback. Argues that market rebels also establish fresh niches and fresh cultural styles. This book shows how consumer activists have faced down chain stores and big box retailers, and how anti-biotechnology activists in Germany penetrated pharmaceutical firms and delayed the commercialization of patents. Num Pages: 216 pages, 10 halftones. 3 tables. BIC Classification: KCA. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 221 x 147 x 22. Weight in Grams: 408.
- Publisher
- Princeton University Press United States
- Number of pages
- 216
- Format
- Hardback
- Publication date
- 2008
- Condition
- New
- SKU
- V9780691134567
- ISBN
- 9780691134567
Hardback
Condition: New
€ 26.99€ 20.43
€ 26.99
€ 20.43
Paperback. Covers key market research techniques, from asking the right questions and using statistics to analysing data and acting on the information. This title includes examples and lessons from benchmark companies in publishing, consumer goods, brewing and others. It also includes a glossary of key concepts and a comprehensive resources guide. Series: ExpressExec S. Num Pages: 124 pages, black & white tables, figures. BIC Classification: KJSM. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 127 x 236 x 16. Weight in Grams: 122.
- Format
- Paperback
- Publication date
- 2002
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 124
- Condition
- New
- SKU
- V9781841121949
- ISBN
- 9781841121949
Paperback
Condition: New
€ 11.99€ 11.62
€ 11.99
€ 11.62
Hardcover. Market Research is the systematic, objective collection and analysis of data in order to increase understanding about a particular market, competition and/or environment. And with markets throughout the world becoming increasingly more competitive, market research is now rising up the agenda of organisations both large and small. Editor(s): Mouncey, Peter; Wimmer, Frank. Num Pages: 720 pages, illustrations. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 235 x 163 x 44. Weight in Grams: 1150.
- Format
- Hardback
- Publication date
- 2007
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 720
- Condition
- New
- SKU
- V9780470065273
- ISBN
- 9780470065273
Hardback
Condition: New
€ 92.30
€ 92.30
Hardcover. Considered the authoritative international text on research methods and applications, The Market Research Handbook, Fifth Edition is an indispensable state-of-the art reference book for the researcher, at every level of experience, who wants to improve on his or her skills. Num Pages: 654 pages, Illustrations. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 249 x 176 x 41. Weight in Grams: 1378.
- Format
- Hardback
- Publication date
- 2007
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 5th Edition
- Number of pages
- 654
- Condition
- New
- SKU
- V9780470517680
- ISBN
- 9780470517680
Hardback
Condition: New
€ 143.78
€ 143.78
Paperback. Learn in a week, what the experts learn in a lifetime. Num Pages: 128 pages. BIC Classification: KJSM. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 200 x 219 x 13. Weight in Grams: 116.
- Publisher
- Hodder & Stoughton General Division
- Format
- Paperback
- Publication date
- 2016
- Condition
- New
- SKU
- V9781473608023
- ISBN
- 9781473608023
Paperback
Condition: New
€ 11.99€ 10.30
€ 11.99
€ 10.30
Paperback. Editor(s): Hartell, Cherese. Num Pages: 77 pages. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 236 x 155 x 9. Weight in Grams: 164.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Nova Science Pub Inc
- Condition
- New
- SKU
- V9781634820080
- ISBN
- 9781634820080
Paperback
Condition: New
€ 101.02€ 77.04
€ 101.02
€ 77.04
Hardback. Places emphasis on the basic building blocks of market response modeling: markets, data, and sales drivers, through a separate chapter. This title discusses techniques and findings spawned by the marketing information revolution. It emphasizes insights available on marketing sales drivers, especially improved understanding of sales promotion. Series: International Series in Quantitative Marketing. Num Pages: 516 pages, biography. BIC Classification: KJSM. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 234 x 156 x 28. Weight in Grams: 901.
- Format
- Hardback
- Publication date
- 2001
- Publisher
- Kluwer Academic Publishers United States
- Edition
- 2nd ed. 2001
- Number of pages
- 516
- Condition
- New
- SKU
- V9780792378266
- ISBN
- 9780792378266
Hardback
Condition: New
€ 335.85
€ 335.85
Hardcover. Written by leading market risk academic, Professor Carol Alexander, Practical Financial Econometrics forms part two of the Market Risk Analysis four volume set. Series: Wiley Finance Series. Num Pages: 426 pages, colour illustrations, black & white tables, figures, charts, graphs. BIC Classification: KFFM. Category: (P) Professional & Vocational. Dimension: 259 x 177 x 29. Weight in Grams: 930.
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 426
- Format
- Hardback
- Publication date
- 2008
- Edition
- Volume II
- Condition
- New
- SKU
- V9780470998014
- ISBN
- 9780470998014
Hardback
Condition: New
€ 70.39
€ 70.39
Hardcover. Written by leading market risk academic, Professor Carol Alexander, Quantitative Methods in Finance forms part one of the Market Risk Analysis four volume set. Series: Wiley Finance Series. Num Pages: 320 pages, black & white tables, figures. BIC Classification: KFFM. Category: (P) Professional & Vocational. Dimension: 251 x 177 x 24. Weight in Grams: 722.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- Volume I
- Number of pages
- 320
- Condition
- New
- SKU
- V9780470998007
- ISBN
- 9780470998007
Hardback
Condition: New
€ 62.38
€ 62.38
Hardcover. Written by leading market risk academic, Professor Carol Alexander, Value-at-Risk Models forms part four of the Market Risk Analysis four volume set. Building on the three previous volumes this book provides by far the most comprehensive, rigorous and detailed treatment of market VaR models. Series: Wiley Finance Series. Num Pages: 492 pages, black & white tables, figures. BIC Classification: KFFM. Category: (P) Professional & Vocational. Dimension: 173 x 252 x 34. Weight in Grams: 1014.
- Format
- Hardback
- Publication date
- 2009
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- Volume IV
- Number of pages
- 492
- Condition
- New
- SKU
- V9780470997888
- ISBN
- 9780470997888
Hardback
Condition: New
€ 88.53
€ 88.53
Hardcover. Written by leading market risk academic, Professor Carol Alexander, Pricing, Hedging and Trading Financial Instruments forms part three of the Market Risk Analysis four volume set. Series: Wiley Finance Series. Num Pages: 416 pages, black & white tables, figures, colour plates. BIC Classification: KFFM. Category: (P) Professional & Vocational. Dimension: 250 x 175 x 29. Weight in Grams: 908.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- Volume III
- Number of pages
- 416
- Condition
- New
- SKU
- V9780470997895
- ISBN
- 9780470997895
Hardback
Condition: New
€ 90.02
€ 90.02
Hardcover. This book will provide a cutting edge introduction to market risk management for Hedge Funds, Hedge Funds of Funds, and the numerous new indices and clones launching coming to market on a near daily basis. Series: Wiley Finance Series. Num Pages: 262 pages, Illustrations. BIC Classification: KFFM. Category: (P) Professional & Vocational. Dimension: 239 x 162 x 21. Weight in Grams: 530.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 262
- Condition
- New
- SKU
- V9780470722992
- ISBN
- 9780470722992
Hardback
Condition: New
€ 97.95
€ 97.95
Paperback. Nothing in business works unless markets are correctly defined, mapped, quantified and segmented. This title provides a structured approach to getting market segmentation right. It is suitable for professionals and students. Num Pages: 512 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 243 x 187 x 31. Weight in Grams: 990.
- Publisher
- Wiley
- Format
- Paperback
- Publication date
- 2012
- Edition
- Revised 4th Edition
- Condition
- New
- SKU
- V9781118432679
- ISBN
- 9781118432679
Paperback
Condition: New
€ 50.15
€ 50.15
Hardcover. Bestselling author, Jack Schwager, challenges the assumptions at the core of investment theory and practice and exposes common investor mistakes, missteps, myths, and misreads When it comes to investment models and theories of how markets work, convenience usually trumps reality. Num Pages: 368 pages, Illustrations. BIC Classification: KFFM. Category: (P) Professional & Vocational. Dimension: 160 x 234 x 30. Weight in Grams: 584.
- Publisher
- John Wiley & Sons Inc
- Number of pages
- 368
- Format
- Hardback
- Publication date
- 2012
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118494561
- ISBN
- 9781118494561
Hardback
Condition: New
€ 43.99€ 30.59
€ 43.99
€ 30.59
Paperback. Market Society provides an original and accessible review of changing conceptions of the market in modern social thought. The book considers markets as social institutions rather than simply formal models, arguing that modern ideas of the market are based on critical notions of social order, social action and social relations. Num Pages: 242 pages, black & white illustrations. BIC Classification: JHBA; KCA. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 231 x 184 x 13. Weight in Grams: 348.
- Format
- Paperback
- Publication date
- 2000
- Publisher
- Polity Press United Kingdom
- Number of pages
- 242
- Condition
- New
- SKU
- V9780745620275
- ISBN
- 9780745620275
Paperback
Condition: New
€ 25.74
€ 25.74
Paperback. .
- Publisher
- Liberty Fund Inc United States
- Number of pages
- 488
- Format
- Paperback
- Publication date
- 2011
- Edition
- New edition
- Condition
- New
- SKU
- V9780865977600
- ISBN
- 9780865977600
Paperback
Condition: New
€ 11.99€ 10.95
€ 11.99
€ 10.95
Hardcover. Editor(s): Boettke, Peter J.; Sautet, Frederic. Num Pages: 488 pages, illustrations. BIC Classification: KCA. Category: (G) General (US: Trade). Dimension: 233 x 161 x 30. Weight in Grams: 750.
- Format
- Hardback
- Publication date
- 2011
- Publisher
- Liberty Fund Inc United States
- Edition
- New Edition
- Number of pages
- 488
- Condition
- New
- SKU
- V9780865977594
- ISBN
- 9780865977594
Hardback
Condition: New
€ 19.99€ 16.06
€ 19.99
€ 16.06
Hardback. Presents an analysis of the international cotton trade and argues for a novel understanding of global markets. This book examines the arrangements, institutions, and power relations on which cotton trading and production depend, and provides an alternative approach to the analysis of pricing mechanisms. Num Pages: 248 pages, 6 halftones. 4 line illus. BIC Classification: JHBL; KCB; KCLT; KNAC. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 238 x 166 x 22. Weight in Grams: 494.
- Publisher
- Princeton University Press United States
- Number of pages
- 248
- Format
- Hardback
- Publication date
- 2010
- Condition
- New
- SKU
- V9780691142418
- ISBN
- 9780691142418
Hardback
Condition: New
€ 65.38€ 50.41
€ 65.38
€ 50.41
Hardback. Market Timing and Moving Averages showcases an original framework for analyzing the market timing and predictive power of any financial indicator based on past price and trading volume. Num Pages: 224 pages, 157 black & white tables, 65 figures. BIC Classification: KFFM. Category: (P) Professional & Vocational. Dimension: 147 x 222 x 16. Weight in Grams: 392.
- Publisher
- Palgrave Macmillan
- Format
- Hardback
- Publication date
- 2015
- Edition
- 2015th Edition
- Condition
- New
- SKU
- V9781137364685
- ISBN
- 9781137364685
Hardback
Condition: New
€ 143.80
€ 143.80
Hardcover. A road map for the future of the world market "Bryan has emerged as an influential voice on regulatory issues. "--The New York Times The world is on the verge of the most sweeping economic changes since the Industrial Revolution. Num Pages: 268 pages, Ill. BIC Classification: KCB; KCJ; KFFM. Category: (P) Professional & Vocational. Dimension: 234 x 163 x 26. Weight in Grams: 588.
- Format
- Hardback
- Publication date
- 1996
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 1st Edition
- Number of pages
- 268
- Condition
- New
- SKU
- V9780471144465
- ISBN
- 9780471144465
Hardback
Condition: New
€ 30.99€ 23.86
€ 30.99
€ 23.86
paperback. The Investment Classic from Jack D. Schwager, Market Wizards , is back with a brand new, never-before-seen Preface and Afterword from the author! "I've read the book at several stages of my career as it shows the staying power of good down-to-earth wisdoms of true practitioners with skin in the game. Num Pages: 512 pages. BIC Classification: KFFM. Category: (P) Professional & Vocational. Dimension: 175 x 227 x 35. Weight in Grams: 614.
- Publisher
- Wiley
- Number of pages
- 512
- Format
- Paperback
- Publication date
- 2012
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118273050
- ISBN
- 9781118273050
Paperback
Condition: New
€ 31.99€ 22.87
€ 31.99
€ 22.87