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Business & Finance

Results 21021 - 21040 of 40061

Business & Finance

Hardcover. 8vo.Good copy
Condition
Used, Very Good
Publisher
Allen & Unwin London
Format
Hardback
Publication date
1972
Edition
First Edition
SKU
KEX0257357
ISBN
9780046580735
Hardback
Condition: Used, Very Good

€ 4.99

Hardcover. 158pp.
Format
Hardback
Publication date
1972
Publisher
Allen & Unwin London
Edition
First Edition
Condition
Used, Good
SKU
KHS1002559
ISBN
9780046580735
Hardback
Condition: Used, Good

€ 4.99

Paperback. Num Pages: 262 pages, black & white illustrations, bibliography. Category: (P) Professional & Vocational. Dimension: 244 x 170 x 14. Weight in Grams: 431.
Format
Paperback
Publication date
1981
Publisher
Gabler Germany
Number of pages
262
Condition
New
SKU
V9783409963114
ISBN
9783409963114
Paperback
Condition: New

€ 80.69

Hardback. Num Pages: 376 pages. BIC Classification: KJMV7. Category: (G) General (US: Trade); (U) Tertiary Education (US: College). Dimension: 246 x 189. Weight in Grams: 698.
Format
Hardback
Publication date
2016
Publisher
Taylor & Francis Ltd United Kingdom
Edition
2nd Edition
Number of pages
376
Condition
New
SKU
V9781138145931
ISBN
9781138145931
Hardback
Condition: New

€ 195.05

Hardback. Editor(s): Groza, Mark D.; Ragland, Charles B. Series: Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Num Pages: 756 pages, 27 black & white illustrations, biography. BIC Classification: KJC; KJMV7; KJS. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 40. Weight in Grams: 1298.
Format
Hardback
Publication date
2016
Publisher
Springer International Publishing AG Switzerland
Number of pages
756
Condition
New
SKU
V9783319194271
ISBN
9783319194271
Hardback
Condition: New

€ 274.79

Paperback. This title presents a holistic approach to developing a coherent, profitable marketing communications trategy. The approach relates to the kind of communication between a company and its buyers about what it has to offer. Num Pages: 358 pages. BIC Classification: KJP; KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 230 x 156 x 24. Weight in Grams: 608.
Format
Paperback
Publication date
2001
Publisher
Copenhagen Business School Press
Number of pages
358
Condition
New
SKU
V9788763000666
ISBN
9788763000666
Paperback
Condition: New

€ 59.42
€ 46.48

Paperback. Marketing communications has two levels: a strategic, conceptual level, and a tactical, implementation level. In Marketing Communications , authors Micael Dahlen and Fredrik Lange argue that one cannot function without the other. Strategy and concept must be implemented, and successful implementation depends on sound strategy and concept. Num Pages: 606 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 246 x 190 x 27. Weight in Grams: 1162.
Publisher
John Wiley and Sons Ltd United Kingdom
Number of pages
606
Format
Paperback
Publication date
2009
Edition
1st Edition
Condition
New
SKU
V9780470319925
ISBN
9780470319925
Paperback
Condition: New

€ 77.17

Paperback. 'First rate and comprehensive. This book has got it just right: a rich blend of academic underpinning and practical examples in a very readable style. You are encouraged to participate in the almost distance-learning approach and via the innovative and thought provoking "stop-points" - Martin Evans, Senior Fellow, Cardiff Business School Num Pages: 480 pages, illustrations. BIC Classification: KJP; KJS. Category: (U) Tertiary Education (US: College). Dimension: 265 x 197 x 22. Weight in Grams: 896.
Publisher
SAGE Publications Ltd
Format
Paperback
Publication date
2014
Edition
2nd Edition
Condition
New
SKU
V9780857027870
ISBN
9780857027870
Paperback
Condition: New

€ 78.42
€ 49.94

Hardback. Today's China presents a unique setting for organizations. Through an examination of current Chinese business, this book addresses its business culture and environment. In particular, it considers how firms build distinctive capabilities of organizational learning and strategic flexibility to achieve superior customer-focused performance. Num Pages: 278 pages, 1, black & white illustrations. BIC Classification: 1FPC; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College); (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 218 x 162 x 20. Weight in Grams: 456.
Publisher
Palgrave Macmillan
Number of pages
278
Format
Hardback
Publication date
2006
Edition
2007th Edition
Condition
New
SKU
V9780230013506
ISBN
9780230013506
Hardback
Condition: New

€ 106.94
€ 38.61

Hardcover. Num Pages: 480 pages, illustrations. BIC Classification: KJQ; KJS. Category: (P) Professional & Vocational. Dimension: 190 x 243 x 36. Weight in Grams: 944.
Publisher
Pearson FT Press
Format
Hardback
Publication date
2015
Edition
1st Edition
Condition
New
SKU
V9780133886559
ISBN
9780133886559
Hardback
Condition: New

€ 73.45

Hardback. Addresses marketing decisions under stochastic conditions in a unified framework within which potential interactions among the firm's marketing efforts may take place. This book begins with static, stochastic formulations of individual marketing decisions for single-product, competitive firms and formal results are presented and analyzed. Series: International Series in Quantitative Marketing. Num Pages: 315 pages, biography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 20. Weight in Grams: 1440.
Format
Hardback
Publication date
1997
Publisher
Kluwer Academic Publishers United States
Number of pages
315
Condition
New
SKU
V9780792399643
ISBN
9780792399643
Hardback
Condition: New

€ 246.98

Paperback. Using a rich set of data from public opinion surveys conducted in the European post-communist states, this book explores popular attitudes on social, economic, and political justice focusing ultimately on OwhatOs fair?O Num Pages: 302 pages, Illustrations. BIC Classification: 1DV; JFF; JPA; JPHV; KCA. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 228 x 147 x 16. Weight in Grams: 395.
Format
Paperback
Publication date
2000
Publisher
Rowman & Littlefield United States
Number of pages
302
Condition
New
SKU
V9780742501539
ISBN
9780742501539
Paperback
Condition: New

€ 64.51

Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: KC; KJM. Category: (G) General (US: Trade). Dimension: 229 x 152 x 15. Weight in Grams: 395.
Format
Paperback
Publication date
1997
Publisher
Deutscher Universit?tsverlag United Kingdom
Condition
New
SKU
V9783824464197
ISBN
9783824464197
Paperback
Condition: New

€ 69.82

Hardcover. Some minor wear from previous owner, but remains a fine copy in fine dustjacket
Condition
Used, Very Good
Publisher
Free Press
Format
Hardback
Publication date
1990
SKU
KTJ0025323
ISBN
9780029072110
Hardback
Condition: Used, Very Good

€ 4.99

Paperback. Num Pages: 640 pages, Illustrations (chiefly col.), maps. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 276 x 210 x 32. Weight in Grams: 1434.
Format
Paperback
Publication date
2007
Publisher
Pearson Education (US) United States
Number of pages
640
Condition
New
SKU
V9780131708273
ISBN
9780131708273
Paperback
Condition: New

€ 209.20

Hardback. Marketing Ethics addresses head-on the ethical questions, misunderstandings and challenges that marketing raises while defining marketing as a moral activity. Series: Wiley Desktop Editions. Num Pages: 272 pages, Illustrations. BIC Classification: KJG; KJS. Category: (P) Professional & Vocational. Dimension: 239 x 158 x 22. Weight in Grams: 554.
Format
Hardback
Publication date
2008
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
272
Condition
New
SKU
V9780631214229
ISBN
9780631214229
Hardback
Condition: New

€ 106.05

Paperback. Marketing Ethics addresses head-on the ethical questions, misunderstandings and challenges that marketing raises while defining marketing as a moral activity. Series: Foundations of Business Ethics. Num Pages: 272 pages, black & white illustrations. BIC Classification: KJG; KJS. Category: (P) Professional & Vocational. Dimension: 228 x 153 x 18. Weight in Grams: 420.
Format
Paperback
Publication date
2008
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
272
Condition
New
SKU
V9780631214236
ISBN
9780631214236
Paperback
Condition: New

€ 44.99
€ 44.53

Paperback. .
Publisher
SAGE Publications Ltd
Format
Paperback
Publication date
2015
Edition
1st Edition
Condition
New
SKU
V9781446296622
ISBN
9781446296622
Paperback
Condition: New

€ 64.18

Hardcover. Marketing, in both a strategic and tactical sense, is basic to a company's success and survival. Surprisingly, many firms are still struggling to identify what good marketing is. Marketing Excellence sheds light on exactly why some of today's most successful marketing campaigns have actually succeeded. Num Pages: 388 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 233 x 162 x 27. Weight in Grams: 692.
Format
Hardback
Publication date
2007
Publisher
John Wiley and Sons Ltd United Kingdom
Number of pages
388
Condition
New
SKU
V9780470060278
ISBN
9780470060278
Hardback
Condition: New

€ 43.99
€ 33.28

Paperback. Num Pages: 373 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 244 x 170 x 20. Weight in Grams: 725.
Format
Paperback
Publication date
1993
Publisher
Gabler Germany
Edition
2., vollst. uberarb. u. erw. Aufl. 1993
Number of pages
373
Condition
New
SKU
V9783409236102
ISBN
9783409236102
Paperback
Condition: New

€ 61.04

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