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Business & Finance

Results 23041 - 23060 of 40088

Business & Finance

paperback. Mit einem Geleitwort von Prof. Dr. Christoph Burmann Series: Innovatives Markenmanagement. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 13. Weight in Grams: 295.
Format
Paperback
Publication date
2010
Publisher
Gabler Verlag Germany
Condition
New
Edition
2011th Edition
SKU
V9783834925541
ISBN
9783834925541
Paperback
Condition: New

€ 74.68

Paperback. Franziska Volckner prasentiert eine neue, umfassende empirische Studie zu den Erfolgsfaktoren von Markentransfers. Die Ergebnisse erlauben eine konkrete Erfolgsprognose fur einen geplanten Markentransfer und liefern Hinweise auf die relevanten Stellgrossen zur Erhohung des Markentransfererfolges. " Series: Marken- Und Produktmanagement. Num Pages: 362 pages, 16 black & white illustrations, 49 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 19. Weight in Grams: 468.
Format
Paperback
Publication date
2003
Publisher
Deutscher Universitats-Verlag Germany
Number of pages
362
Condition
New
SKU
V9783824478910
ISBN
9783824478910
Paperback
Condition: New

€ 90.60

Paperback. Series: Nonconvex Optimization and Its Applications. Num Pages: 383 pages, biography. BIC Classification: KJT; PBKS; PBU; PHS; UY. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 20. Weight in Grams: 537.
Publisher
Springer-Verlag New York Inc.
Format
Paperback
Publication date
2010
Edition
Softcover reprint of hardcover 1st ed. 2000
Condition
New
SKU
V9781441948366
ISBN
9781441948366
Paperback
Condition: New

€ 189.53

Paperback / so. Editor(s): Nakhaeizadeh, Gholamreza; Vollmer, Karl-Heinz. Series: Wirtschaftswissenschaftliche Beitrage. Num Pages: black & white illustrations, bibliography. BIC Classification: KCA. Category: (G) General (US: Trade). Dimension: 229 x 152 x 14. Weight in Grams: 354.
Format
Paperback
Publication date
1990
Publisher
Physica-Verlag GmbH & Co Germany
Condition
New
SKU
V9783790804577
ISBN
9783790804577
Paperback
Condition: New

€ 70.49

Paperback. Describes insights from the growing field of neuroaesthetics, and shows how they can be applied to the most popular types of content that businesses create, and how they can be used to improve customer engagement and profit. Num Pages: 264 pages, black & white illustrations. BIC Classification: KJS; KJSM; UGB. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 158 x 289 x 2. Weight in Grams: 412.
Publisher
Kogan Page Ltd
Format
Paperback
Publication date
2017
Edition
1st Edition
Condition
New
SKU
V9780749478889
ISBN
9780749478889
Paperback
Condition: New

€ 33.99
€ 30.81

Paperback. Gives you the edge through a brain-based perspective, process and approach to selling that is sensitive to what's going on in your customers' minds. This title helps you learn how to really relate to your prospects and sell in a way that is comfortable for both buyer and seller. Num Pages: 232 pages, black & white illustrations, diagrams, figures. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 235 x 172 x 13. Weight in Grams: 364.
Publisher
Kogan Page Ltd
Number of pages
232
Format
Paperback
Publication date
2013
Condition
New
SKU
V9780749469214
ISBN
9780749469214
Paperback
Condition: New

€ 33.99
€ 30.93

Hardcover. Develop an effective, straightforward selling system based on neuroscience insights on how customers' minds really work. Num Pages: 232 pages, black & white illustrations. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 243 x 164 x 19. Weight in Grams: 504.
Format
Hardback
Publication date
2013
Publisher
Kogan Page
Edition
Re-issue
Condition
New
SKU
V9780749476151
ISBN
9780749476151
Hardback
Condition: New

€ 97.47
€ 94.28

Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: KC; KJM. Category: (G) General (US: Trade). Dimension: 210 x 148 x 17. Weight in Grams: 386.
Format
Paperback
Publication date
1997
Publisher
Deutscher Universitatsverlag United States
Condition
New
SKU
V9783824465156
ISBN
9783824465156
Paperback
Condition: New

€ 59.20

Considers the various topics in health economics including the production of and demand for health; the demand for medical care services; the financing of these services; the markets for physicians, nurses, dentists, hospitals, and drugs; the economics of substance use; health in developing countries; and, the economics of medical technology. Editor(s): Houser, Daniel; McCabe, Kevin. Series: Advances in Health Economics and Health Services Research. Num Pages: 280 pages, black & white tables, figures. BIC Classification: KCQ; MBP. Category: (P) Professional & Vocational. Dimension: 238 x 163 x 31. Weight in Grams: 654.
Publication date
2008
Publisher
Emerald Publishing Limited United Kingdom
Number of pages
280
Condition
New
SKU
V9781848553040
ISBN
9781848553040
Paperback
Condition: New

€ 231.71

Features five sections designed to serve as both classroom-friendly introductions to each of the major subareas in neuroeconomics, and as advanced synopses of all that has been accomplished over the years in this rapidly expanding academic discipline. Editor(s): Glimcher, Paul W.; Fehr, Ernst. Num Pages: 560 pages, illustrations. BIC Classification: KC. Category: (P) Professional & Vocational. Dimension: 224 x 278 x 32. Weight in Grams: 1910.
Publication date
2013
Publisher
Elsevier Science Publishing Co Inc United States
Edition
2 Rev ed
Number of pages
560
Condition
New
SKU
V9780124160088
ISBN
9780124160088
Paperback
Condition: New

€ 91.74

Hardcover. Neuroeconomics Editor(s): Reuter, Martin; Montag, Christian. Series: Studies in Neuroscience, Psychology and Behavioral Economics. Num Pages: 280 pages, 20 black & white illustrations, 10 colour illustrations, biography. BIC Classification: GTR; KCK; PSAN. Category: (P) Professional & Vocational. Dimension: 235 x 155. .
Publisher
Springer
Format
Hardback
Publication date
2016
Edition
1st ed. 2016
Condition
New
SKU
V9783642359224
ISBN
9783642359224
Hardback
Condition: New

€ 202.32

Hardback. BIC Classification: KJS. Dimension: 244 x 170. Weight in Grams: 457.
Format
Hardback
Publication date
2008
Publisher
Gabler Verlag
Condition
New
SKU
V9783834907233
ISBN
9783834907233
Hardback
Condition: New

€ 70.22

Paperback. Learn how to use neuromarketing and understand the science behind it Neuromarketing is a controversial new field where researchers study consumers' brain responses to advertising and media. Num Pages: 384 pages, illustrations. BIC Classification: KJ. Category: (P) Professional & Vocational. Dimension: 185 x 235 x 22. Weight in Grams: 620.
Publisher
John Wiley & Sons Inc United States
Number of pages
384
Format
Paperback
Publication date
2013
Edition
1st Edition
Condition
New
SKU
V9781118518588
ISBN
9781118518588
Paperback
Condition: New

€ 24.99
€ 18.56

Paperback. Providing a focused and in-depth examination of the field of marketing research that studies consumers' sensorimotor, cognitive and affective responses to marketing stimuli, this book shows both the scientific frameworks and the practical applications of this increasingly popular marketing tool. Num Pages: 280 pages, black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 232 x 167 x 16. Weight in Grams: 426.
Publisher
Kogan Page Ltd United Kingdom
Number of pages
280
Format
Paperback
Publication date
2013
Edition
1st Edition
Condition
New
SKU
V9780749469276
ISBN
9780749469276
Paperback
Condition: New

€ 36.99
€ 33.15

Paperback / so. Editor(s): Wiedmann, Klaus-Peter; Buckler, Frank. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KC; KJM. Category: (G) General (US: Trade). Dimension: 244 x 170 x 17. Weight in Grams: 513.
Format
Paperback
Publication date
2003
Publisher
Gabler Verlag United Kingdom
Edition
2
Condition
New
SKU
V9783409216739
ISBN
9783409216739
Paperback
Condition: New

€ 70.65

Paperback / so. Series: Gabler Edition Wissenschaft. Num Pages: black & white illustrations, bibliography. BIC Classification: KFC; KFF. Category: (G) General (US: Trade). Dimension: 210 x 148 x 9. Weight in Grams: 200.
Format
Paperback
Publication date
2000
Publisher
Deutscher Universit?tsverlag United Kingdom
Condition
New
SKU
V9783824470112
ISBN
9783824470112
Paperback
Condition: New

€ 68.45

Paperback / so. Num Pages: 263 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KFC; KFF. Category: (G) General (US: Trade). Weight in Grams: 415.
Format
Paperback
Publication date
1998
Publisher
Deutscher Universitatsverlag Germany
Number of pages
263
Condition
New
SKU
V9783824421176
ISBN
9783824421176
Paperback
Condition: New

€ 59.54

Paperback / so. Editor(s): Corsten, Hans; May, Constantin. Num Pages: black & white illustrations, bibliography. BIC Classification: KC; KJM. Category: (G) General (US: Trade). Dimension: 170 x 243 x 16. Weight in Grams: 488.
Format
Paperback
Publication date
1996
Publisher
Gabler Verlag United Kingdom
Condition
New
SKU
V9783409126106
ISBN
9783409126106
Paperback
Condition: New

€ 70.71

Paperback / so. Num Pages: 451 pages, black & white illustrations, bibliography. BIC Classification: KC; KJM. Category: (G) General (US: Trade). Dimension: 244 x 170 x 23. Weight in Grams: 721.
Format
Paperback
Publication date
1995
Publisher
Gabler Verlag United Kingdom
Number of pages
451
Condition
New
SKU
V9783409140980
ISBN
9783409140980
Paperback
Condition: New

€ 72.56

paperback. Num Pages: black & white illustrations, bibliography. BIC Classification: KC; KJM. Category: (G) General (US: Trade). Dimension: 210 x 148 x 28. Weight in Grams: 635.
Format
Paperback
Publication date
1997
Publisher
Deutscher Universitätsverlag United States
Edition
1997th Edition
Condition
New
SKU
V9783824463862
ISBN
9783824463862
Paperback
Condition: New

€ 60.87

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