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Business & Finance
Results 701 - 720 of 21924
Business & Finance
Paperback. .
- Publisher
- Taylor & Francis Ltd
- Format
- Paperback
- Publication date
- 2017
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781138081741
- ISBN
- 9781138081741
Paperback
Condition: New
€ 61.36
€ 61.36
Hardcover. This is the author's autobiographical collection of stories and vignettes representing a social portrait of his life and times. He reflects and refracts the realities of interwar Europe, the New Deal years and America after the War. Series: Trailblazers. Num Pages: 352 pages, black & white illustrations. BIC Classification: 1D; 1KBB; BGB; HBG; HBLW; KJM. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 232 x 159 x 30. Weight in Grams: 724.
- Format
- Hardback
- Publication date
- 1998
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- New ed
- Number of pages
- 352
- Condition
- New
- SKU
- V9780471247395
- ISBN
- 9780471247395
Hardback
Condition: New
€ 68.61€ 58.22
€ 68.61
€ 58.22
Hardcover. Praise for ADVENTURES of a CURRENCY TRADER "A truly easy, unique, and enjoyable read! Rob has done it once again to teach us in the funniest way possible how not to make the most common trading mistakes. If you are tired of reading how-to books, this is perfect for you. I highly recommend this book to all traders. Series: Wiley Trading. Num Pages: 240 pages, Illustrations. BIC Classification: KFFM. Category: (P) Professional & Vocational. Dimension: 238 x 166 x 24. Weight in Grams: 432.
- Format
- Hardback
- Publication date
- 2007
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 240
- Condition
- New
- SKU
- V9780470049488
- ISBN
- 9780470049488
Hardback
Condition: New
€ 49.99€ 39.21
€ 49.99
€ 39.21
Hardcover. This biography of Bernard Baruch considered to be renowned as the definitive story about the notorious financial wizard and presidential advisor. Baruch's political policies are discussed briefly, and James Grant includes a detailed account of Baruch's trading and investment gains and losses. Num Pages: 366 pages, Illustrations, facsims.,ports. BIC Classification: 1KBB; BGB; KFFM. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 240 x 166 x 27. Weight in Grams: 724.
- Format
- Hardback
- Publication date
- 1997
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1St Edition
- Number of pages
- 366
- Condition
- New
- SKU
- V9780471170754
- ISBN
- 9780471170754
Hardback
Condition: New
€ 59.15€ 50.62
€ 59.15
€ 50.62
Hardcover. Editor(s): Mann, Evelyn P. Num Pages: 156 pages, illustrations. BIC Classification: KJSA. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 235 x 164 x 15. Weight in Grams: 350.
- Format
- Hardback
- Publication date
- 2013
- Publisher
- Nova Science Publishers Inc United States
- Number of pages
- 156
- Condition
- New
- SKU
- V9781613246795
- ISBN
- 9781613246795
Hardback
Condition: New
€ 159.85€ 109.95
€ 159.85
€ 109.95
Paperback. Num Pages: 262 pages, 15 black & white tables, 72 black & white line drawings. BIC Classification: KJSA. Category: (G) General (US: Trade). Dimension: 229 x 152 x 15. Weight in Grams: 362.
- Publisher
- Taylor & Francis Ltd United States
- Number of pages
- 262
- Format
- Paperback
- Publication date
- 2014
- Edition
- 3rd Edition
- Condition
- New
- SKU
- V9780765640369
- ISBN
- 9780765640369
Paperback
Condition: New
€ 91.74
€ 91.74
Paperback. Series: Princeton Legacy Library. Num Pages: 216 pages, black & white illustrations. BIC Classification: 1KBB; JFD; JPVH2; KJSA; KNTJ. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 229 x 152 x 12. Weight in Grams: 28.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Princeton University Press United States
- Number of pages
- 216
- Condition
- New
- SKU
- V9780691604930
- ISBN
- 9780691604930
Paperback
Condition: New
€ 42.99€ 31.03
€ 42.99
€ 31.03
Paperback. Examines the social, psychological, legal, and ethical impact, perceived or proven, that may result from advertising in the booming Chinese market. This book provides readers with an understanding of the two-way relationship between advertising and Chinese society. Editor(s): Cheng, Hong; Chan, Kara. Num Pages: 315 pages, Illustrations. BIC Classification: 1FPC; JFDV; KJSA. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 230 x 156 x 20. Weight in Grams: 540.
- Publisher
- Copenhagen Business School Press
- Number of pages
- 315
- Format
- Paperback
- Publication date
- 2009
- Condition
- New
- SKU
- V9788763002271
- ISBN
- 9788763002271
Paperback
Condition: New
€ 50.92€ 40.49
€ 50.92
€ 40.49
hardcover. Part of the "Advances in Applied Microeconomics" series, this volume contains 11 chapters, which cover theoretical and empirical contributions. It examines theoretical models of incomplete information; product innovations in services; and both advertising and product differentiation, including generic advertising, advertising bans and more. Editor(s): Baye, Michael R.; Nelson, J.P. Series: Advances in Applied Micro-economics. Num Pages: 308 pages, black & white illustrations. BIC Classification: KJSA. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 19. Weight in Grams: 609.
- Format
- Hardback
- Publication date
- 2001
- Publisher
- Emerald Group Publishing Limited United States
- Number of pages
- 308
- Condition
- New
- SKU
- V9780762308231
- ISBN
- 9780762308231
Hardback
Condition: New
€ 141.67
€ 141.67
Hardback.
- Format
- Hardback
- Publisher
- Oxford University Press London
- Condition
- Used, Good
- SKU
- KEX0187640
Hardback
Condition: Used, Good
€ 20.99€ 4.99
€ 20.99
€ 4.99
paperback. Num Pages: 144 pages. BIC Classification: KC. Dimension: 21 x 152. Weight in Grams: 57.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Intellect Ltd
- Number of pages
- 144
- Condition
- New
- SKU
- V9781841508702
- ISBN
- 9781841508702
Paperback
Condition: New
€ 29.99€ 20.17
€ 29.99
€ 20.17
Multiple-component retail product. .
- Publisher
- Cengage Learning, Inc United States
- Number of pages
- 512
- Format
- Paperback
- Publication date
- 2014
- Edition
- 7th Edition
- Condition
- New
- SKU
- V9781285187815
- ISBN
- 9781285187815
Paperback
Condition: New
€ 192.99
€ 192.99
Paperback. Explores the relationship between new media, advertising and new media consumers. Tracing the shift from 'mass' media to 'my' media, this work evaluates the social and cultural implications on increased interactivity and consumer creativity for the future of advertising. It also includes examples taken from across the globe. Num Pages: 144 pages, 3 black & white tables. BIC Classification: JFD; KJSA. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 233 x 155 x 11. Weight in Grams: 236.
- Format
- Paperback
- Publication date
- 2007
- Publisher
- Taylor & Francis Ltd
- Edition
- 1st Edition
- Number of pages
- 144
- Condition
- New
- SKU
- V9780415430357
- ISBN
- 9780415430357
Paperback
Condition: New
€ 48.99€ 41.20
€ 48.99
€ 41.20
Paperback. 'The 11 comprehensive and well-documented chapters provide critical insights toward understanding these complex domains and their contemporary roles.. This is a valuable resource for academics and professionals in advertising, media and communication, as well as for research on the cultural significance of advertising and popular culture' - Choice Series: Feminist Perspective on Communication. Num Pages: 296 pages, 1, black & white illustrations. BIC Classification: JFC; JFD; KNTY. Category: (U) Tertiary Education (US: College). Dimension: 216 x 140 x 17. Weight in Grams: 384.
- Format
- Paperback
- Publication date
- 1996
- Publisher
- SAGE Publications Inc United States
- Edition
- 1st Edition
- Number of pages
- 296
- Condition
- New
- SKU
- V9780803954830
- ISBN
- 9780803954830
Paperback
Condition: New
€ 140.49
€ 140.49
Paperback. The advertising industry's rise to power, in war and peace Num Pages: 288 pages, 25 b&w photographs. BIC Classification: 1KBB; 3JJG; 3JJH; HBJK; HBLW; KNTY. Category: (P) Professional & Vocational. Dimension: 226 x 152 x 25. Weight in Grams: 454.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- University of Illinois Press
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780252078651
- ISBN
- 9780252078651
Paperback
Condition: New
€ 33.99€ 30.77
€ 33.99
€ 30.77
Paperback. Advertising For Dummies, Second Edition covers all the ins and outs of advertising for small business owners, advertising and marketing professionals, and anyone who wants to know more about the business and its basics. It includes up-to-date information on electronic, print, radio, television, and online advertising, as well as outdoor formats. Num Pages: 336 pages, Illustrations. BIC Classification: KJSA. Category: (P) Professional & Vocational. Dimension: 233 x 188 x 19. Weight in Grams: 494.
- Format
- Paperback
- Publication date
- 2007
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 2nd Edition
- Number of pages
- 336
- Condition
- New
- SKU
- V9780470045831
- ISBN
- 9780470045831
Paperback
Condition: New
€ 19.99€ 17.35
€ 19.99
€ 17.35
Hardback. The advertising universe is changing rapidly. Communication technologies have given advertisers new platforms to communicate and promote their messages. This book provides conceptual overviews, literature reviews, research work, and developing viewpoints on the key issues, providing a valuable overview of insights into modern advertising practice. Num Pages: 432 pages. BIC Classification: KJMV7; KJSA; KNTY. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 162 x 237 x 28. Weight in Grams: 764.
- Publisher
- Emerald Publishing Limited
- Format
- Hardback
- Publication date
- 2016
- Condition
- New
- SKU
- V9781785603136
- ISBN
- 9781785603136
Hardback
Condition: New
€ 125.07
€ 125.07
Paperback. An in-depth study of outdoor advertising since the early 19th-century. Num Pages: 240 pages. Dimension: 289 x 251 x 22. Weight in Grams: 1496.
- Publisher
- Phaidon Press Ltd United Kingdom
- Number of pages
- 240
- Format
- Paperback
- Publication date
- 2004
- Edition
- 01st Edition
- Condition
- New
- SKU
- V9780714843865
- ISBN
- 9780714843865
Paperback
Condition: New
€ 33.99€ 22.80
€ 33.99
€ 22.80
Paperback. Documents three distinct periods in the history of national debate over the regulation of alcohol and tobacco marketing, tracing the fate of proposed federal policies and introducing their advocates and opponents. This book argues that the politics of alcohol and tobacco advertising reflect profound cultural ambivalence about consumerism. Num Pages: 290 pages, illustrations. BIC Classification: 1KBB; 3JJP; HBTB; KNDF1; KNTY. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 230 x 154 x 18. Weight in Grams: 478.
- Format
- Paperback
- Publication date
- 2009
- Publisher
- Northern Illinois University Press United States
- Number of pages
- 290
- Condition
- New
- SKU
- V9780875806259
- ISBN
- 9780875806259
Paperback
Condition: New
€ 30.99€ 27.51
€ 30.99
€ 27.51
Paperback. A guide to advertising in the 21st century. It covers some of the key issues affecting advertising professionals today and focuses in particular on how advertisers can engage with increasingly empowered consumers on multiple channels on a global and local scale. Num Pages: 200 pages, black & white illustrations, black & white tables, figures. BIC Classification: KJSA. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 233 x 155 x 10. Weight in Grams: 288.
- Publisher
- Kogan Page Ltd
- Format
- Paperback
- Publication date
- 2014
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780749471484
- ISBN
- 9780749471484
Paperback
Condition: New
€ 35.99€ 33.15
€ 35.99
€ 33.15