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Current and Emerging Issues in the Audiovisual Industry
Mercedes Medina
€ 177.60
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Description for Current and Emerging Issues in the Audiovisual Industry
Hardback. This book focuses on the challenges of competition in television broadcasting markets. Num Pages: 176 pages. BIC Classification: KNDH; KNT. Category: (P) Professional & Vocational. Dimension: 245 x 166 x 16. Weight in Grams: 538.
This book focuses on the challenges of competition in television broadcasting markets. How is the evolution from a two-sided market to platform economics reshaping competition in television broadcasting? How are new market dynamics changing competition for content creation and acquisition and the revenue streams? Will content remain king? Or will new competitive dynamics undermine the sustainable creation of high quality content, especially in small media markets?
Product Details
Format
Hardback
Publication date
2017
Publisher
ISTE Ltd and John Wiley & Sons Inc United Kingdom
Number of pages
176
Condition
New
Number of Pages
176
Place of Publication
London, United Kingdom
ISBN
9781848219779
SKU
V9781848219779
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-1
About Mercedes Medina
Mercedes Medina, Associate Professor, School of Communication, Media Management department, University of Navarra, Spain. Mónica Herrero, Associate Professor, School of Communication, Media Management department, University of Navarra, Spain. Alicia Urgellés, PhD student, Communication Doctorate Program, University of Navarra, Spain.
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