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Direct Marketing
. Ed(S): Krafft, Manfred; Gerdes, Jurgen
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Description for Direct Marketing
Paperback. Editor(s): Krafft, Manfred; Gerdes, Jurgen. Series: ZfB Special Issue. BIC Classification: KJS. Dimension: 244 x 170. Weight in Grams: 334.
Product Details
Format
Paperback
Publication date
2007
Publisher
Gabler Verlag
Language
German
Condition
New
Series
ZfB Special Issue
Number of Pages
177
Place of Publication
Wiesbaden, Germany
ISBN
9783834907288
SKU
V9783834907288
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
About . Ed(S): Krafft, Manfred; Gerdes, Jurgen
Prof. Dr. Manfred Krafft, Professor für Marketing, Westfälische Wilhelms-Universität Münster, und Direktor des Instituts für Marketing am Marketing Centrum Münster. Jürgen Gerdes, Mitglied des Vorstands, Deutsche Post AG, Bonn.
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