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Handbook of Media Economics
Simon Anderson
€ 366.86
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Description for Handbook of Media Economics
Hardcover. Editor(s): Anderson, Simon; Waldfogel, Joel; Stromberg, David. BIC Classification: JFD; KC; KNT. Category: (P) Professional & Vocational. Dimension: 235 x 191. .
Handbook of Media Economics provides valuable information on a unique field that has its own theories, evidence, and policies. Understanding the media is important for society, and while new technologies are altering the media, they are also affecting our understanding of their economics. Chapters span the large scope of media economics, simultaneously offering in-depth analysis of particular topics, including the economics of why media are important, how media work (including financing sources, institutional settings, and regulation), what determines media content (including media bias), and the effects of new technologies. The volumes provide a powerful introduction for those interested in starting ... Read more
Handbook of Media Economics provides valuable information on a unique field that has its own theories, evidence, and policies. Understanding the media is important for society, and while new technologies are altering the media, they are also affecting our understanding of their economics. Chapters span the large scope of media economics, simultaneously offering in-depth analysis of particular topics, including the economics of why media are important, how media work (including financing sources, institutional settings, and regulation), what determines media content (including media bias), and the effects of new technologies. The volumes provide a powerful introduction for those interested in starting ... Read more
Product Details
Format
Hardback
Publication date
2016
Publisher
Elsevier Science & Technology United States
Condition
New
Number of Pages
794
Place of Publication
, United States
ISBN
9780444636911
SKU
V9780444636911
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-2
About Simon Anderson
Simon Anderson is Commonwealth Professor of Economics at the University of Virginia. He has published on advertising, search and information, price dispersion, media economics, and industrial organization. Joel Waldfogel is Frederick R. Kappell Chair in Applied Economics. Previously the Ehrenkranz Family Professor of Business and Public Policy at the Wharton School, University of Pennsylvania, he has conducted empirical ... Read more
Reviews for Handbook of Media Economics
"This Handbook provides a very useful overview of the economic literature on the media, a literature that has grown tremendously in the last few decades. Now we will have one single place to go when in need of accessing state-of the-art knowledge in this research area. It is particularly welcome that the editors have collected surveys both across the various ... Read more