.png){kind=logo}
Stock image for illustration purposes only - book cover, edition or condition may vary.
Marketing to the 90s Generation
Parment, Anders, Ph.D.
€ 65.74
FREE Delivery in Ireland
Description for Marketing to the 90s Generation
Paperback. Marketing to the 90s Generation is based on original research conducted by sociologists and psychologists on generational cohorts, how they come about, what defines them and what it means to society, its institutions and companies. Num Pages: 206 pages, biography. BIC Classification: KCL; KJS; KJSM. Category: (G) General (US: Trade). Dimension: 216 x 140. .
Marketing to the 90s Generation is based on original research conducted by sociologists and psychologists on generational cohorts, how they come about, what defines them and what it means to society, its institutions and companies.
Marketing to the 90s Generation is based on original research conducted by sociologists and psychologists on generational cohorts, how they come about, what defines them and what it means to society, its institutions and companies.
Product Details
Format
Paperback
Publication date
2015
Publisher
Palgrave Macmillan United Kingdom
Number of pages
206
Condition
New
Number of Pages
185
Place of Publication
Basingstoke, United Kingdom
ISBN
9781349495603
SKU
V9781349495603
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
About Parment, Anders, Ph.D.
Anders Parment is Associate Professor/Strategy Consultant at Stockholm University's Business School, Sweden.
Reviews for Marketing to the 90s Generation