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Entrepreneurial Marketing: Global Perspectives
Zubin Sethna
€ 96.72
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Description for Entrepreneurial Marketing: Global Perspectives
Hardback. Editor(s): Sethna, Zubin; Jones, Rosalind; Harrigan, Paul. Num Pages: 320 pages, Illustrations. BIC Classification: KJH; KJS. Category: (G) General (US: Trade). Dimension: 247 x 171 x 24. Weight in Grams: 668.
This title presents important theoretical developments with regard to research at the entrepreneurship and marketing interface. The editors have invited acknowledged authors working in this exciting discipline, from around the world, to divulge and present in a comprehensive format, a book which addresses critical issues for businesses, both small and large, from a global perspective.
This title presents important theoretical developments with regard to research at the entrepreneurship and marketing interface. The editors have invited acknowledged authors working in this exciting discipline, from around the world, to divulge and present in a comprehensive format, a book which addresses critical issues for businesses, both small and large, from a global perspective.
Product Details
Publisher
Emerald Publishing Limited United Kingdom
Number of pages
320
Format
Hardback
Publication date
2013
Condition
New
Weight
667g
Number of Pages
320
Place of Publication
Bingley, United Kingdom
ISBN
9781781907863
SKU
V9781781907863
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50
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