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Jenny Buchan - Franchisees as Consumers - 9781489993106 - V9781489993106
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Franchisees as Consumers

€ 126.77
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Description for Franchisees as Consumers Paperback. This book explores the roles franchisees play in modern business and their importance to the success of every franchise arrangement. It also examines why franchisees are more vulnerable under the law than employees and suppliers and what can be done about it. Num Pages: 208 pages, biography. Category: (G) General (US: Trade). Dimension: 235 x 155 x 11. Weight in Grams: 326.

Franchising is an increasingly important global business model, but how well protected are franchisees –the people who operate and make any franchise system really work? In this book, the author explores the many different roles that franchisees play in modern business, and their importance to the success of every franchise arrangement.

As well as providing a comprehensive overview and analysis of the legal context of modern franchising relationships, and the different measures taken to deal with franchisee concerns, the author examines the “weak links” in contemporary franchising – the areas where franchisees are rarely appropriately protected. Despite all the rhetoric, ... Read more

Franchisees As Consumers examines why franchisees remain more vulnerable under the law than employees and suppliers, and what can be done about it.

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Product Details

Format
Paperback
Publication date
2014
Publisher
Springer-Verlag New York Inc. United States
Number of pages
208
Condition
New
Number of Pages
198
Place of Publication
New York, United States
ISBN
9781489993106
SKU
V9781489993106
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15

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