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Fundraising Analytics
Joshua M. Birkholz
€ 72.21
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Description for Fundraising Analytics
Hardcover. Fundraising Analytics: Using Data to Guide Strategy Fundraising Analytics shows you how to turn your nonprofit?s organizational data?with an appropriate focus on donors?into actionable knowledge. The result? A vibrant, donor-centered nonprofit organization that makes maximum use of data to reveal the unique diversity of its donors. Series: AFP/Wiley Fund Development Series. Num Pages: 240 pages, illustrations. BIC Classification: KJMV1. Category: (P) Professional & Vocational. Dimension: 231 x 161 x 24. Weight in Grams: 522.
Fundraising Analytics: Using Data to Guide Strategy Fundraising Analytics shows you how to turn your nonprofit's organizational data—with an appropriate focus on donors—into actionable knowledge. The result—A vibrant, donor-centered nonprofit organization that makes maximum use of data to reveal the unique diversity of its donors. It provides step-by-step instructions for understanding your constituents, developing metrics to gauge and guide your success, and much more.
Product Details
Format
Hardback
Publication date
2008
Publisher
John Wiley and Sons Ltd United Kingdom
Number of pages
240
Condition
New
Series
AFP/Wiley Fund Development Series
Number of Pages
240
Place of Publication
New York, United States
ISBN
9780470165577
SKU
V9780470165577
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50
About Joshua M. Birkholz
Joshua M. Birkholz is a principal at Bentz Whaley Flessner, a leading fundraising consulting firm, and director of its analytics division, DonorCast. He has built data mining solutions for leading universities, medical centers, and cultural nonprofits throughout the United States. His areas of specialty include metrics for nonprofit fundraising, constituency analysis, segmentation, and integrated prospect identification systems. He is a ... Read more
Reviews for Fundraising Analytics
"….is a gift to the massess..a lens into the world of the sophisticated fundraising operations that pump the big bucks into major institutions. Written by Joshua Birkholz, the book's subtitle is 'Using Data to Guide Strategy" and that's what the book delivers." (CharityChannel.com, June 6, 2008)