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Game-Changing Strategies
Constantinos C. Markides
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Description for Game-Changing Strategies
Hardcover. Game-Changing Strategies explains the reasons behind this puzzle and presents practical ideas on how established firms could not only discover new radical business models but also grow them next to their existing business models. Series: J-B US Non-Franchise Leadership. Num Pages: 256 pages, Illustrations. BIC Classification: KJ. Category: (P) Professional & Vocational. Dimension: 238 x 163 x 24. Weight in Grams: 450.
Game-Changing Strategies explains the reasons behind this puzzle and presents practical ideas on how established firms could not only discover new radical business models but also grow them next to their existing business models. The challenge for established firms is not the discovery of a new business model the real challenge is how to make two business models coexist. This book offers advice on how established firms can implement structures and processes that make the new business model less conflicting and more palatable to the existing business.
Game-Changing Strategies explains the reasons behind this puzzle and presents practical ideas on how established firms could not only discover new radical business models but also grow them next to their existing business models. The challenge for established firms is not the discovery of a new business model the real challenge is how to make two business models coexist. This book offers advice on how established firms can implement structures and processes that make the new business model less conflicting and more palatable to the existing business.
Product Details
Publisher
John Wiley and Sons Ltd United Kingdom
Number of pages
256
Format
Hardback
Publication date
2008
Series
J-B US Non-Franchise Leadership
Condition
New
Number of Pages
256
Place of Publication
Chichester, United Kingdom
ISBN
9780470276877
SKU
V9780470276877
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
About Constantinos C. Markides
Constantinos Markides is professor of Strategic and International Management and holds the Robert P. Bauman Chair of Strategic Leadership at the London Business School. He is also the chairman of the Strategic and International Management (SIM) Department at LBS. He is the author or coauthor of six other books including All the Right Moves, Strategic Thinking for the ... Read more
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