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How to Sell at Margins Higher Than Your Competitors
William T. Brooks
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Description for How to Sell at Margins Higher Than Your Competitors
Hardcover. Every business in every industry faces the specter of lower--priced competition. In order to maintain healthy margins, most companies cana t drop their prices endlessly. Instead, they have to find a way to sell their product despite its price. This book offers practical advice and smart tactics for outselling a lower--priced competitor. Num Pages: 272 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 223 x 173 x 25. Weight in Grams: 458.
Praise for How to Sell at Margins Higher Than Your Competitor This is the complete book for both new and experienced salespeople and business owners to learn and re--learn the essentials for success. How to Sell at Margins Higher Than Your Competitors emphasizes the pricing strategies and tactics to increase the market share and profits of any organization. This is a book that is as important to presidents as it is to salespeople. ----Bill Scales, CEO, Scales Industrial Technologies, Inc. As the largest service provider in our industry, we have a significant market advantage. However, we constantly ... Read more
Praise for How to Sell at Margins Higher Than Your Competitor This is the complete book for both new and experienced salespeople and business owners to learn and re--learn the essentials for success. How to Sell at Margins Higher Than Your Competitors emphasizes the pricing strategies and tactics to increase the market share and profits of any organization. This is a book that is as important to presidents as it is to salespeople. ----Bill Scales, CEO, Scales Industrial Technologies, Inc. As the largest service provider in our industry, we have a significant market advantage. However, we constantly ... Read more
Product Details
Publisher
John Wiley and Sons Ltd United States
Number of pages
272
Format
Hardback
Publication date
2005
Condition
New
Number of Pages
272
Place of Publication
New York, United States
ISBN
9780471744832
SKU
V9780471744832
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50
About William T. Brooks
LAWRENCE L. STEINMETZ, PhD, is President of High Yield Management, Inc., and the author of twelve books. An expert on high--priced selling, he has consulted with many Fortune 500 companies and trained more than 200,000 salespeople in public and private seminars and keynote addresses. WILLIAM T. BROOKS is a leading authority ... Read more
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