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Description for Fashion Buying
Paperback. Fashion buying is multi-faceted job, involving fashion forecasting, range planning, garment sourcing, budgeting, and marketing. This book explains the responsibilities of the buyer, giving you all the information you'll need on entering this central role of the fashion industry. Num Pages: 200 pages, Illustrations. BIC Classification: KNSX. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 243 x 173 x 11. Weight in Grams: 444.
Fashion buying, a key component in fashion retailing, is second only to design as a career option for fashion graduates. The buyer has a central role in influencing what consumers choose to wear and in determining whether a fashion retailing company succeeds or fails. Buying is a multi-faceted job, which typically involves fashion forecasting, range-planning, garment sourcing and budgeting.
Fashion buying, a key component in fashion retailing, is second only to design as a career option for fashion graduates. The buyer has a central role in influencing what consumers choose to wear and in determining whether a fashion retailing company succeeds or fails. Buying is a multi-faceted job, which typically involves fashion forecasting, range-planning, garment sourcing and budgeting.
This comprehensive textbook describes the buying cycle, buying for stores and mail order and how to start a career in fashion buying. A glossary of buying terminology, as well as input from fashion buyers currently working for major companies, give a ... Read more
The new edition has been revised throughout, includes more emphasis on buying for the internet, and all the interviews have been updated or replaced.
Show LessProduct Details
Publisher
John Wiley and Sons Ltd
Number of pages
200
Format
Paperback
Publication date
2007
Condition
New
Weight
443g
Number of Pages
200
Place of Publication
Hoboken, United Kingdom
ISBN
9781405149921
SKU
V9781405149921
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50
About Helen Goworek
Helen Goworek is senior lecturer in fashion buying, merchandising and product development at Nottingham Trent University. Her experience in industry includes having worked in both buying and design for several major UK fashion retailers.
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