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Alan Clarke - International Hospitality Management - 9780750666756 - V9780750666756
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International Hospitality Management

€ 72.46
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Description for International Hospitality Management Paperback. Provides an international perspective on the hospitality and tourism industries and offers an insight into hospitality and tourism management. The book develops a critical view of the management theory and the traditional theories, looking at how appropriate they are in hospitality and tourism and in a multicultural context. Num Pages: 396 pages, 1, black & white illustrations. BIC Classification: KJK; KJM; KNSH. Category: (U) Tertiary Education (US: College). Dimension: 244 x 190 x 21. Weight in Grams: 848.

International Hospitality Management: concepts and cases brings together the latest developments in global hospitality operations with contemporary management principles. It develops a critical view of the management practices and the traditional theories, analysing how appropriate they are to the hospitality and tourism industries in a multicultural context.

International Hospitality Management is designed to instil a greater awareness of the cultural factors influencing the strategies and performances of hospitality organization. This approach focuses on a critical analysis of the relevance and application of general management theory and practice to the hospitality industry.

Consisting of eleven chapters to meet with the ... Read more

    • Specified learning outcomes for each chapter
    • International case studies including major world events and issues such as the riots in Paris, fast food lawsuits, tipping, corporate social responsibility as well as studies of international corporations such as Marriott, Hilton, Intercontinental, McDonalds, Starbucks, Disney and many more
    • Study questions and discussion questions to consolidate learning and understanding
    • Links to relevant websites and consolidated list of further reading at the back of the book
    • Online resources available for lecturers and students including downloadable figures from the book, PowerPoint slides, further cases and extra exercises and points for discussion. Visit the site at http://cw.routledge.com/textbooks/9780750666756/
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    Product Details

    Publisher
    Taylor & Francis Ltd United Kingdom
    Number of pages
    400
    Format
    Paperback
    Publication date
    2007
    Condition
    New
    Weight
    750g
    Number of Pages
    394
    Place of Publication
    Oxford, United Kingdom
    ISBN
    9780750666756
    SKU
    V9780750666756
    Shipping Time
    Usually ships in 4 to 8 working days
    Ref
    99-1

    About Alan Clarke
    Lecturer at the University of Pannonia, Hungary, and the Christel deHaan Travel and Tourism Research Institute at the University of Nottingham, UK. He has held visiting posts in Spain, Hungary and the Philippines. Lecturer in tourism and hospitality at Sheffield Hallam University. He has written about the pressures on China of greater tourism and has experience of working ... Read more

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