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Daniel Hellström - Managing Packaging Design for Sustainable Development: A Compass for Strategic Directions - 9781119150930 - V9781119150930
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Managing Packaging Design for Sustainable Development: A Compass for Strategic Directions

€ 85.96
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Description for Managing Packaging Design for Sustainable Development: A Compass for Strategic Directions Paperback. Packaging design is a powerful vehicle for making our lives friendlier, our planet greener and our businesses richer. It is an essential link between the producer and the customer, where it contributes to the positioning and presentation of a product; and on many occasions, the use of the product after purchase. Num Pages: 240 pages. BIC Classification: AKP; KJMV5; KJMV9; KNTR. Category: (P) Professional & Vocational. Dimension: 172 x 257 x 14. Weight in Grams: 466.

Packaging design is a powerful vehicle for making our lives friendlier, our planet greener and our businesses richer. It is an essential link between the producer and the customer, where it contributes to the positioning and presentation of a product; and on many occasions, the use of the product after purchase. What is missing is a compass that can guide practitioners in the right direction. This is particularly so in the field of packaging where the routes you take may contradict rather than contribute to sustainable development.

Managing Packaging Design for Sustainable Development: A Compass for Strategic Directions emphasizes ... Read more

This is a must-have book for designers, engineers, logisticians, marketers, supply chain professionals and other managers who seek guidance on sustainable solutions through packaging design.

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Product Details

Format
Paperback
Publication date
2017
Publisher
John Wiley & Sons Inc
Condition
New
Number of Pages
240
Place of Publication
New York, United States
ISBN
9781119150930
SKU
V9781119150930
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50

About Daniel Hellström
Daniel Hellström and Annika Olsson with contributions from Fredrik Nilsson, Department of Design Sciences, Lund University, Sweden.

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