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Driven to Delight: Delivering World-Class Customer Experience the Mercedes-Benz Way
Joseph Michelli
€ 48.99
€ 34.61
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Description for Driven to Delight: Delivering World-Class Customer Experience the Mercedes-Benz Way
Hardback. .
A firsthand look at how Mercedes-Benz transformed itself into a best-in-class, customer-obsessed organization. Driven to Delight offers an exclusive, behind-the-scenes look at CEO Steve Cannon and his leadership team's ambitious, multi-pronged strategy to elevate the company's customer experience to best-in-class across all brands and industries. The author reveals how leaders within the organization drove the transformation of the operational and cultural environments at Mercedes-Benz through their strategic vision, Driven to Delight. Nowhere else can you find this in-depth, all-access look at senior leadership's vision, strategy, and tactical steps to create and sustain the wide-sweeping ... Read more
A firsthand look at how Mercedes-Benz transformed itself into a best-in-class, customer-obsessed organization. Driven to Delight offers an exclusive, behind-the-scenes look at CEO Steve Cannon and his leadership team's ambitious, multi-pronged strategy to elevate the company's customer experience to best-in-class across all brands and industries. The author reveals how leaders within the organization drove the transformation of the operational and cultural environments at Mercedes-Benz through their strategic vision, Driven to Delight. Nowhere else can you find this in-depth, all-access look at senior leadership's vision, strategy, and tactical steps to create and sustain the wide-sweeping ... Read more
Product Details
Publisher
McGraw-Hill Education - Europe United States
Number of pages
304
Format
Hardback
Publication date
2015
Condition
New
Number of Pages
304
Place of Publication
, United States
ISBN
9780071806305
SKU
V9780071806305
Shipping Time
Usually ships in 4 to 8 working days
Ref
99-3
About Joseph Michelli
Joseph A. Michelli, Ph.D., is an internationally sought-after speaker and business consultant whose clients include Bridgestone Firestone, Nokia, The Hartford Insurance Group, and UCLA Health System. The author of the bestselling The Starbucks Experience, he has appeared on The Glenn Beck Show and CNBCs On the Money.
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