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Media, information & communication industries

Results 1181 - 1200 of 1859

Media, information & communication industries

Paperback / so. Die Autoren fuhren in die betriebswirtschaftlichen Grundfragen der Medienwirtschaft ein. Sie betrachten Medienunternehmen aus vier Perspektiven: produktorientiert, ressourcenorientiert, klassisch-kaufmannisch sowie hinsichtlich der Planung und Organisation." Series: Springer-Lehrbuch. Num Pages: black & white illustrations, bibliography. BIC Classification: JF; KNTX; UG. Category: (G) General (US: Trade). Dimension: 244 x 170 x 13. Weight in Grams: 381.
Format
Paperback
Publication date
2014
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
Edition
5
Condition
New
SKU
V9783642378638
ISBN
9783642378638
Paperback
Condition: New

€ 44.83

Hardcover. This book offers a collection of detailed, high quality reports on the growth of China's cultural and creative industries, which will help researchers to better understand policy changes, future trends and investment opportunities. Editor(s): Xiang, Hardy Yong; Walker, Patricia Ann. Series: Understanding China. Num Pages: 184 pages, 10 black & white illustrations, 46 colour illustrations, biography. BIC Classification: 1FPC; KNS; KNT. Category: (P) Professional & Vocational. Dimension: 243 x 160 x 15. Weight in Grams: 448.
Format
Hardback
Publication date
2013
Publisher
Springer
Edition
2014th Edition
Number of pages
200
Condition
New
SKU
V9783642381560
ISBN
9783642381560
Hardback
Condition: New

€ 127.95

Paperback. Editor(s): Herzwurm, Georg; Margaria, Tiziana. Series: Lecture Notes in Business Information Processing. Num Pages: 248 pages, 35 black & white illustrations, biography. BIC Classification: KJH; KNTX; UMZ; UYZM. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 13. Weight in Grams: 391.
Format
Paperback
Publication date
2013
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
Number of pages
248
Condition
New
SKU
V9783642393358
ISBN
9783642393358
Paperback
Condition: New

€ 60.79

Paperback / so. Die Autoren zeigen, wie die Gestaltung der Schnittstellen zwischen Marketing und Kommunikation zu einem Schlussel fur erfolgreiches Marketingmanagement wird. Sie erlautern das gesamte Instrumentarium: von Budgetierung uber Mediaplanung bis Wirkungsforschung." Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS; KNTX. Category: (G) General (US: Trade). Dimension: 244 x 170 x 38. Weight in Grams: 1157.
Format
Paperback
Publication date
2014
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
Edition
5
Condition
New
SKU
V9783642398100
ISBN
9783642398100
Paperback
Condition: New

€ 88.72

Hardback. Series: Xpert.Press. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJMV2; KNTX; UY. Category: (G) General (US: Trade). Dimension: 244 x 170 x 10. Weight in Grams: 440.
Format
Hardback
Publication date
2015
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
Condition
New
SKU
V9783642418778
ISBN
9783642418778
Hardback
Condition: New

€ 78.03

Paperback. The Rocky Road to Publishing in the Management and Decision Sciences Series: SpringerBriefs in Business. Num Pages: 206 pages, 15 black & white illustrations. BIC Classification: KJT; KNTP. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 11. Weight in Grams: 326.
Format
Paperback
Publication date
2014
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
Number of pages
206
Condition
New
SKU
V9783642420474
ISBN
9783642420474
Paperback
Condition: New

€ 65.94

paperback. This book examines economic and institutional processes in the cybercrime industry, provides insights into the entrepreneurial aspect of firms engaged in cyber-crime, and seeks to understand threats and countermeasures taken by key actors in the industry. Num Pages: 273 pages, biography. BIC Classification: HPQ; KJQ; KNT; LNJ; UBL; UF. Category: (G) General (US: Trade). Dimension: 235 x 155 x 15. Weight in Grams: 427.
Format
Paperback
Publication date
2014
Publisher
Springer Germany
Edition
2010th Edition
Number of pages
273
Condition
New
SKU
V9783642424052
ISBN
9783642424052
Paperback
Condition: New

€ 138.78

paperback. Editor(s): Tschmuck, Peter (University of Music and Performing Arts Vienna, Austria); Pearce, Philip; Campbell, Steven. Num Pages: 238 pages, 20 black & white tables, biography. BIC Classification: AV; GTB; JFC; KNT; LBBM; UF. Category: (G) General (US: Trade). Dimension: 235 x 155 x 13. Weight in Grams: 373.
Format
Paperback
Publication date
2015
Publisher
Springer/Sci-Tech/Trade Germany
Edition
2013th Edition
Number of pages
238
Condition
New
SKU
V9783642426933
ISBN
9783642426933
Paperback
Condition: New

€ 127.04

Paperback. This book offers comprehensive business-oriented insights on trends and challenges arising from the transition to a service-lead economy. The authors examine current and future Web service business models and propose a framework for Web service Value Networks. Num Pages: 200 pages, biography. BIC Classification: KNTX1; UMW. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 11. Weight in Grams: 332.
Format
Paperback
Publication date
2013
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
Number of pages
200
Condition
New
SKU
V9783642433832
ISBN
9783642433832
Paperback
Condition: New

€ 66.16

Paperback. Serving as a helpful resource for practitioners as well as students of event marketing, this book focuses on successful boothmanship (software) and design (hardware) for trade shows. Discussion includes the importance of information gathering and analysis. Series: Management for Professionals. Num Pages: 191 pages, biography. BIC Classification: KJS; KJSM; KNT. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 10. Weight in Grams: 302.
Format
Paperback
Publication date
2013
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
Number of pages
191
Condition
New
SKU
V9783642434655
ISBN
9783642434655
Paperback
Condition: New

€ 65.77

Paperback. Social media represents a challenge to the traditional model of mass media, which in turn represents a challenge to traditional mass marketing. This book examines multiple facets of the new media experience through the lens of game theory concepts. Num Pages: 198 pages, biography. BIC Classification: KJS; KNT; PBUD. Category: (G) General (US: Trade). Dimension: 235 x 155 x 11. Weight in Grams: 314.
Format
Paperback
Publication date
2014
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
Number of pages
198
Condition
New
SKU
V9783642436208
ISBN
9783642436208
Paperback
Condition: New

€ 138.78

Paperback. Ten years ago, SAP AG established a small development facility in Bangalore. Today, SAP Labs India is the company's largest R&D and Services Center outside of Germany with 4000 employees. This book chronicles the success story of that organization. Num Pages: 274 pages, biography. BIC Classification: KJM; KJQ; KNTX. Category: (G) General (US: Trade). Dimension: 235 x 155 x 15. Weight in Grams: 427.
Format
Paperback
Publication date
2014
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
Number of pages
274
Condition
New
SKU
V9783642442278
ISBN
9783642442278
Paperback
Condition: New

€ 66.95

paperback. This book assembles experts from the USA, Europe and Asia to answer questions such as Does self-disclosure in the Web 2.0 lead to a loss of the psychological need for privacy? and, Does the availability of private information online change ideas of privacy? Editor(s): Trepte, Sabine; Reinecke, Leonard. Num Pages: 280 pages, biography. BIC Classification: GTC; JMH; KNT; UBJ; UYZG. Category: (G) General (US: Trade). Dimension: 235 x 155 x 15. Weight in Grams: 438.
Format
Paperback
Publication date
2014
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
Edition
2011th Edition
Number of pages
280
Condition
New
SKU
V9783642443381
ISBN
9783642443381
Paperback
Condition: New

€ 66.97

Paperback. This book shows how Semantic Technologies can increase interactivity and integration capabilities of CMSs, and discusses their business value to millions of end-user organizations. Evaluates 27 CMS systems, offering advice for IT executives and others. Editor(s): Maass, Wolfgang; Kowatsch, Tobias. Num Pages: 216 pages, 31 black & white tables, biography. BIC Classification: KJMV6; KJQ; KNT; UNH; UYZM. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 12. Weight in Grams: 338.
Format
Paperback
Publication date
2014
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
Number of pages
216
Condition
New
SKU
V9783642447402
ISBN
9783642447402
Paperback
Condition: New

€ 83.55

Paperback / so. Editor(s): Wagner, Riccardo; Lahme, Georg; Breitbarth, Tim. Series: Management-Reihe Corporate Social Responsibility. Num Pages: black & white illustrations, bibliography. BIC Classification: KJG; KJM; KJSP; KJVX; KNTX. Category: (G) General (US: Trade). Dimension: 244 x 170 x 16. Weight in Grams: 476.
Format
Paperback
Publication date
2014
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
Condition
New
SKU
V9783642550232
ISBN
9783642550232
Paperback
Condition: New

€ 50.69

Paperback / so. Editor(s): Versteegen, Gerhard. Series: Xpert.Press. Num Pages: black & white illustrations, bibliography. BIC Classification: KJMV3; KNTX; UB; UMZ; UY. Category: (G) General (US: Trade). Dimension: 234 x 156 x 17. Weight in Grams: 440.
Format
Paperback
Publication date
2012
Publisher
Springer United States
Condition
New
SKU
V9783642623059
ISBN
9783642623059
Paperback
Condition: New

€ 61.59

paperback. Series: Xpert.Press. Num Pages: black & white illustrations, bibliography. BIC Classification: KJMV3; KNTX; LNCB; UB; UF; UMZ. Category: (G) General (US: Trade). Dimension: 234 x 156 x 8. Weight in Grams: 218.
Format
Paperback
Publication date
2012
Publisher
Springer Germany
Edition
Softcover reprint of the original 1st ed. 2003
Condition
New
SKU
V9783642624704
ISBN
9783642624704
Paperback
Condition: New

€ 59.97

Paperback / so. Editor(s): Staudt, Erwin. Num Pages: black & white illustrations, bibliography. BIC Classification: KJMV3; KNTX. Category: (G) General (US: Trade). Dimension: 234 x 156 x 14. Weight in Grams: 363.
Format
Paperback
Publication date
2012
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
Condition
New
SKU
V9783642628153
ISBN
9783642628153
Paperback
Condition: New

€ 30.03

Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: GTC; KNTX; TJK. Category: (G) General (US: Trade). Dimension: 229 x 152 x 2. Weight in Grams: 68.
Format
Paperback
Publication date
1912
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
Condition
New
SKU
V9783642905841
ISBN
9783642905841
Paperback
Condition: New

€ 70.00

Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: KJM; KJSP; KNTX. Category: (G) General (US: Trade). Dimension: 239 x 168 x 15. Weight in Grams: 408.
Format
Paperback
Publication date
2012
Publisher
Springer Gabler United States
Condition
New
SKU
V9783658000349
ISBN
9783658000349
Paperback
Condition: New

€ 89.04

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