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Service Management
Richard Normann
€ 53.72
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Description for Service Management
Paperback. In the world of industry and management, the service industry is unique. This book provides a comprehensive framework in which to discuss the unique management issues of the service industry, and looks into the special characteristics of services and the conditions necessary for success in the management of service organizations. Num Pages: 254 pages, line drawings, tables, index. BIC Classification: KJU; KNS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 228 x 154 x 18. Weight in Grams: 408.
In the world of industry and management producing 'intangible products' poses unique challenges. This book provides a comprehensive framework on these unique management issues and looks into the special characteristics of services and conditions necessary for success in the management of service organizations
This classic book, as relevant as ever and updated, provides a set of ideas which has proved its power and validity beyond the fads of the moment, over an extended period of time. A book that is at the same time very holistic and conceptual, and yet both easy to grasp and to translate ... Read more
In the world of industry and management producing 'intangible products' poses unique challenges. This book provides a comprehensive framework on these unique management issues and looks into the special characteristics of services and conditions necessary for success in the management of service organizations
This classic book, as relevant as ever and updated, provides a set of ideas which has proved its power and validity beyond the fads of the moment, over an extended period of time. A book that is at the same time very holistic and conceptual, and yet both easy to grasp and to translate ... Read more
Product Details
Format
Paperback
Publication date
2001
Publisher
John Wiley and Sons Ltd United Kingdom
Number of pages
254
Condition
New
Number of Pages
256
Place of Publication
New York, United States
ISBN
9780471494393
SKU
V9780471494393
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50
About Richard Normann
Richard Normann, SMG France.
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