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The American Television Industry
Michael Curtin
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Description for The American Television Industry
Paperback. The American Television Industry offers a concise and accessible introduction to TV production, programming, advertising, and distribution in the United States. The authors outline how programs are made and marketed, and furthermore provide an insightful overview of key players, practices, and future trends. Series: International Screen Industries. Num Pages: 208 pages, biography. BIC Classification: 1KB; JFD; KNTD. Category: (U) Tertiary Education (US: College). Dimension: 155 x 234 x 14. Weight in Grams: 389.
The American Television Industry offers a concise and accessible introduction to TV production, programming, advertising, and distribution in the United States. The authors outline how programs are made and marketed, and furthermore provide an insightful overview of key players, practices, and future trends.
The American Television Industry offers a concise and accessible introduction to TV production, programming, advertising, and distribution in the United States. The authors outline how programs are made and marketed, and furthermore provide an insightful overview of key players, practices, and future trends.
Product Details
Publisher
Bloomsbury Publishing PLC
Number of pages
208
Format
Paperback
Publication date
2009
Series
International Screen Industries
Condition
New
Number of Pages
208
Place of Publication
, United Kingdom
ISBN
9781844573370
SKU
V9781844573370
Shipping Time
Usually ships in 5 to 9 working days
Ref
99-10
About Michael Curtin
MICHAEL CURTIN is the Mellichamp Professor of Global Media in the Department of Film and Media Studies at University of California, Santa Barbara. He is the author of Redeeming the Wasteland: Television Documentary and Cold War Politics (Rutgers, 1996) and Playing to the World's Largest Audience: The Globalization of Chinese Film and TV (2008), and the co-editor, with Lynn Spigel, ... Read more
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