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Tourism in Russia: A Management Handbook
Frederic Dimanche (Ed.)
€ 155.47
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Description for Tourism in Russia: A Management Handbook
Hardback. This is the first tourism management textbook published in English that focuses on tourism in Russia. It addresses tourism as a system, provides essentials of tourism management and marketing, discusses planning and impact management, and proposes strategies and recommendations to improve Russia as an international destination. Num Pages: 448 pages. BIC Classification: 1DVUA; KNSG. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 162 x 237 x 30. Weight in Grams: 792.
Russia, the largest country in the world, has untapped tourism potential. Historic and cultural resources, natural attractions, and business opportunities attract a growing number of visitors to this fast-growing country. The book will appeal to a broad base of students, professors, and practitioners. It addresses tourism as a system, provides essentials of management and marketing, discusses tourism planning and impact management, and proposes strategies and recommendations to improve Russia as an international destination. It is also unique in its approach: it has been written by a group of collaborating authors as part of an EU-funded project that created links between ... Read more
Russia, the largest country in the world, has untapped tourism potential. Historic and cultural resources, natural attractions, and business opportunities attract a growing number of visitors to this fast-growing country. The book will appeal to a broad base of students, professors, and practitioners. It addresses tourism as a system, provides essentials of management and marketing, discusses tourism planning and impact management, and proposes strategies and recommendations to improve Russia as an international destination. It is also unique in its approach: it has been written by a group of collaborating authors as part of an EU-funded project that created links between ... Read more
Product Details
Format
Hardback
Publication date
2015
Publisher
Emerald Publishing Limited
Condition
New
Number of Pages
448
Place of Publication
Bingley, United Kingdom
ISBN
9781785603433
SKU
V9781785603433
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50
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