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Robert Maribe Branch - Instructional Design: The Addie Approach - 9781489984234 - V9781489984234
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Instructional Design: The Addie Approach

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Description for Instructional Design: The Addie Approach Paperback. This book is intended to serve as an overview of the ADDIE concept. Its primary rationale is to respond to the need for an instruction design primer that addresses the current proliferation of complex educational development models. Num Pages: 203 pages, biography. BIC Classification: JNT; KJ; YQT. Category: (G) General (US: Trade). Dimension: 235 x 155 x 12. Weight in Grams: 338.

The Analyze, Design, Develop, Implement, and Evaluate (ADDIE) process is used to introduce an approach to instruction design that has a proven record of success. Instructional Design: The ADDIE Approach is intended to serve as an overview of the ADDIE concept. The primary rationale for this book is to respond to the need for an instruction design primer that addresses the current proliferation of complex educational development models, particularly non-traditional approaches to learning, multimedia development and online learning environments.

Many entry level instructional designers and students enrolled in related academic programs indicate they are better prepared to accomplish the challenging ... Read more

The purpose of this book is to focus on fundamental ADDIE principles, written with a minimum of professional jargon. This is not an attempt to debate scholars or other educational professionals on the finer points of instructional design, however, the book's content is based on sound doctrine and supported by valid empirical research. The only bias toward the topic is that generic terms will be used as often as possible in order to make it easy for the reader to apply the concepts in the book to other specific situations.

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Product Details

Format
Paperback
Publication date
2014
Publisher
Springer-Verlag New York Inc. United States
Number of pages
203
Condition
New
Number of Pages
203
Place of Publication
New York, United States
ISBN
9781489984234
SKU
V9781489984234
Shipping Time
Usually ships in 4 to 8 working days
Ref
99-2

About Robert Maribe Branch
Robert Maribe Branch is a tenured Professor of Instructional Design and Technology at the University of Georgia. Rob earned an Associate degree from New York City Technical College in Brooklyn, New York; a Bachelor of Science degree from Elizabeth City State University, North Carolina; and a Masters degree from Ball State University in Muncie, Indiana. Dr. Branch taught high school ... Read more

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