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Intangible Assets and Value Creation
Juergen H. Daum
€ 84.77
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Description for Intangible Assets and Value Creation
Hardcover. Using practical case studies and interviews with leading experts in the field, this book analyses the key elements in value creation. It provides practical guidance to organisations that will allow them to migrate into an economy that demands new business models. Num Pages: 444 pages, Illustrations. BIC Classification: KFC; KFF. Category: (P) Professional & Vocational; (UF) Further/Higher Education; (XV) Technical / Manuals. Dimension: 238 x 165 x 30. Weight in Grams: 764.
With the use of practical in-depth case studies and interviews with leading experts in the field, this book analyses the key elements in value creation in the new age. It provides practical guidance to organisations that will allow them to migrate successfully into an economy that demands new business models.
With the use of practical in-depth case studies and interviews with leading experts in the field, this book analyses the key elements in value creation in the new age. It provides practical guidance to organisations that will allow them to migrate successfully into an economy that demands new business models.
Product Details
Format
Hardback
Publication date
2002
Publisher
John Wiley & Sons Inc United Kingdom
Number of pages
444
Condition
New
Number of Pages
444
Place of Publication
New York, United States
ISBN
9780470845127
SKU
V9780470845127
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50
About Juergen H. Daum
Juergen H. Daum is a recognized expert and consultant in enterprise management concepts and systems. As senior business consultant at SAP AG he is advising executives, financial and IT managers worldwide in the area of finance, enterprise and performance management and management information systems.
Reviews for Intangible Assets and Value Creation
"…this book aims at a paradigm change in management and names good reasons and arguments for it…" (Controller Magazin, May 2002) "…a comprehensive collection of material and a rich source for ideas around the topic of intangible assets management…" (is-report, September 2002) "…Daums suggestion…which unites the best concepts available in the market is brilliant and typical for ... Read more