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Internet Management for Nonprofits: Strategies, Tools and Trade Secrets
Ted Hart
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Description for Internet Management for Nonprofits: Strategies, Tools and Trade Secrets
Hardcover. * The rapid onset of increasingly advanced and complex technologies has challenged nonprofits to invest with their sparse resources in attempting, and failing, to keep pace with for-profit companies, with the result that most now cannot compete with new commercial products and commercial applications. Series: AFP/Wiley Fund Development Series. Num Pages: 414 pages, Illustrations. BIC Classification: KJMV; KJQ; KJVX. Category: (P) Professional & Vocational. Dimension: 261 x 190 x 34. Weight in Grams: 938.
The essential guide for nonprofits wanting to manage their Internet applications in a coordinated, cost-effective, and efficient manner The rapid onset of increasingly advanced and complex technologies has challenged nonprofits to invest with their sparse resources in attempting, and failing, to keep pace with for-profit companies, with the result that most now cannot compete with new commercial products and commercial applications. Nonprofit Internet Management reveals how current technologies can be utilized in full measure most effectively by nonprofits and addresses how to manage various applications for maximum benefit to internal operations and community service.
- Covers management models, social networking ... Read moreinformation, case studies, fundraising strategies, collaboration and coordination examples, and sample communications techniques
- Includes chapters written by leading Internet professionals
- In-depth discussion of Website design, technology trends, social networks, managing the organization using online tools, E-governance and board leadership, prospect research and donor modeling, volunteer recruitment and management, mobile technology, stewardship and relationship management, and green technology applications
Filled with case studies, Nonprofit Internet Management also includes screenshots, tables, worksheets and checklists. It's an essential resource for every nonprofit organization operating in our modern wired world.
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Product Details
Publisher
John Wiley & Sons Inc United Kingdom
Series
AFP/Wiley Fund Development Series
Place of Publication
New York, United States
Shipping Time
Usually ships in 7 to 11 working days
About Ted Hart
TED HART, ACFRE, is considered one of the foremost experts in both online and traditional fundraising around the world. He has more than twenty-four years' experience in nonprofit management and fundraising. He serves as CEO of Hart Philanthropic Services (tedhart.com), an international consultancy to nonprofits and NGOs, providing serious solutions to nonprofit challenges both online and offline. STEVE ... Read moreMACLAUGHLIN has spent more than fourteen years building successful online initiatives with a broad range of Fortune 500 firms, government and educational institutions, and nonprofit organizations across the world. Steve is currently Director of Internet Solutions at Blackbaud and is responsible for leading how the company provides online solutions for its clients. JAMES M. GREENFIELD has served since 1962 as a fundraising executive to three universities and five hospitals on the East and West Coasts and in between. He retired from Hoag Memorial Presbyterian Hospital in 2001 after fourteen years as Senior Vice President, Resource Development, and as Executive Director, Hoag Hospital Foundation, where more than $120 million was raised during his tenure. PHILIP H. GEIER JR., is a dedicated communications industry leader and activist who defined the modern advertising holding company, and is widely recognized for having championed and personally embodied the client-centric business model. In February 2001, Geier formed The Geier Group LLC to provide consulting/advisory services in marketing, communications and venture capital. Show Less
Reviews for Internet Management for Nonprofits: Strategies, Tools and Trade Secrets
"Just as "Internet Management for Nonprofits" advises its readers to do, the book is available via different channels - including Kindle, online, e-mail updates and hardcover - and takes on the appropriate identity in each. Lead editor Ted Hart says the three-part book covers topics ranging from digital fundraising to how the Internet can make non-profit management easier. Chapter one ... Read morestarts off with one of the more controversial topics in marketing today "The ROI of Social Media", and gets more intense from there, delving into online security, multichannel fundraising and Web analytics. And those are just a few of the chapters." (Fundraising Success Magazine, September 2010) Show Less