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. Ed(S): Yoko Brannen, Mary; Mughan, Terry - Language in International Business - 9783319427447 - V9783319427447
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Language in International Business

€ 183.15
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Description for Language in International Business Hardback. Editor(s): Yoko Brannen, Mary; Mughan, Terry. Series: JIBS Special Collections. Num Pages: 308 pages, biography. BIC Classification: KJK; KJP. Category: (P) Professional & Vocational. Dimension: 216 x 140. Weight in Grams: 530.

Tracing the treatment of language in international business as represented in the Journal of International Business Studies, this seminal collection critically explores the conceptualizations of language that have been adopted or ignored by international business scholars over the years and showcases nine articles that have played an important role in establishing and advancing the field. In today’s increasingly globalized context of business, significantly richer theories from interdisciplinary perspectives are needed to explain the complexity of the interplay between multiple facets of language and how they affect day-to-day operations. With insights from linguistics, psychology and organizational theory, Language in International Business ... Read more

Chapter 9 is licensed under a Creative Commons Attributtion NonCommercial-NoDerivs 3.0 Unported License.

The Journal of International Business Studies (JIBS) is an official publication of the Academy of International Business and is the top-ranked journal in the field of international business. The goal of JIBS is to publish insightful, innovative and impactful research on international business. JIBS is multidisciplinary in scope and interdisciplinary in content and methodology. For more information, visit www.jibs.net.

The Academy of International Business (AIB) is the leading association of scholars and specialists in the field of international business. A global community of scholars and researchers for the creation and dissemination of knowledge about international business and policy issues, the AIB transcends the boundaries of single academic disciplines and managerial functions to enhance business education and practice. For more information, visit aib.msu.edu 

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Product Details

Format
Hardback
Publication date
2016
Publisher
Springer International Publishing AG Switzerland
Number of pages
308
Condition
New
Series
JIBS Special Collections
Number of Pages
308
Place of Publication
Cham, Switzerland
ISBN
9783319427447
SKU
V9783319427447
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15

About . Ed(S): Yoko Brannen, Mary; Mughan, Terry
Mary Yoko Brannen is the Jarislowsky East Asia (Japan) Chair and Professor of International Business at the University of Victoria, Canada, and served as Deputy Editor of the Journal of International Business Studies from 2011-2016. A Fellow of the Academy of International Business, Professor Brannen is internationally recognized as an expert in cross-cultural management, ethnomethodology and qualitative studies of complex ... Read more

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