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Business & Finance

Results 10221 - 10240 of 25482

Business & Finance

Hardcover. Discusses the evolution of the male consumer and the desire of marketers to tap into the male market. Using a typical modern male's weekday as a template and examining the influences affecting him, this book considers his exposure to brands and the ways marketers can exploit these channels, taking you through strategies for marketing to men. Num Pages: 256 pages, col. Illustrations. BIC Classification: KJMV7; KJSA. Category: (P) Professional & Vocational. Dimension: 241 x 163 x 20. Weight in Grams: 609.
Format
Hardback
Publication date
2008
Publisher
Kogan Page
Condition
New
SKU
V9780749450113
ISBN
9780749450113
Hardback
Condition: New

€ 30.99
€ 28.30

Hardcover. Explores what it means for managers to be held to account at various levels in an organization. This title shows that most leadership related problems arise from the ineffectiveness of organisational structures that lack accountable jobs. Num Pages: 272 pages, Illustrations. BIC Classification: KJC; KJM. Category: (P) Professional & Vocational. Dimension: 242 x 164 x 23. Weight in Grams: 588.
Format
Hardback
Publication date
2008
Publisher
Kogan Page Ltd United Kingdom
Number of pages
272
Condition
New
SKU
V9780749451608
ISBN
9780749451608
Hardback
Condition: New

€ 30.99
€ 28.30

Hardcover. Providing over 200 job descriptions and updated to take account of the Age Discrimination legislation, this is a resource available to create meaningful descriptions for your employees. It offers a time-saving approach in the form of a 'job description builder' which allows you to select featured job elements. Num Pages: 392 pages, black & white illustrations. BIC Classification: KJMV2. Category: (P) Professional & Vocational. Dimension: 247 x 143 x 29. Weight in Grams: 802.
Format
Hardback
Publication date
2008
Publisher
Kogan Page Ltd United Kingdom
Edition
Revised
Number of pages
392
Condition
New
SKU
V9780749452247
ISBN
9780749452247
Hardback
Condition: New

€ 64.23
€ 63.30

hardcover. Represents the type of business that many aspire towards - a business able to align its internal functions (sales, marketing etc) in order to collaborate with its key customers in the creation of real and unique value for mutual benefit. Num Pages: 240 pages, Illustrations. BIC Classification: KJC; KJS. Category: (P) Professional & Vocational. Dimension: 240 x 167 x 23. Weight in Grams: 580.
Format
Hardback
Publication date
2009
Publisher
Kogan Page Ltd United Kingdom
Edition
1st Edition
Number of pages
240
Condition
New
SKU
V9780749454852
ISBN
9780749454852
Hardback
Condition: New

€ 43.99
€ 39.24

Hardcover.
Format
Hardback
Publication date
2009
Publisher
Kogan Page Ltd United Kingdom
Number of pages
194
Condition
New
SKU
V9780749455071
ISBN
9780749455071
Hardback
Condition: New

€ 30.99
€ 28.30

Paperback. A reference manual to designing and delivering a successful training course. It provides both theory and practical exercises; guiding the reader through the total design process from start to finish. Num Pages: 320 pages, 1, black & white illustrations. BIC Classification: KJMV2. Category: (P) Professional & Vocational. Dimension: 235 x 171 x 22. Weight in Grams: 646.
Format
Paperback
Publication date
2009
Publisher
Kogan Page Ltd United Kingdom
Edition
Second Edition
Number of pages
320
Condition
New
SKU
V9780749456252
ISBN
9780749456252
Paperback
Condition: New

€ 45.99
€ 41.41

Hardcover. Provides practical guidance on how to prevent, contain and resolve conflict in the workplace. This title demonstrates how conflict management can have a powerful impact on the way organisations channel their energies; encouraging positive mindsets and building stronger and happier workforces. Num Pages: 268 pages, Illustrations. BIC Classification: KJM. Category: (P) Professional & Vocational. Dimension: 247 x 167 x 23. Weight in Grams: 606.
Format
Hardback
Publication date
2010
Publisher
Kogan Page Ltd United Kingdom
Number of pages
268
Condition
New
SKU
V9780749459529
ISBN
9780749459529
Hardback
Condition: New

€ 35.99
€ 32.68

Hardcover. Proposes an approach to talent management which recognizes that to survive and prosper in this world, organizations require strategies that develop strengths, value diversity and encourage creativity across various levels of the organization. Num Pages: 192 pages, Illustrations. BIC Classification: KJMV2. Category: (P) Professional & Vocational. Dimension: 243 x 163 x 17. Weight in Grams: 432.
Format
Hardback
Publication date
2011
Publisher
Kogan Page Ltd United Kingdom
Number of pages
192
Condition
New
SKU
V9780749459840
ISBN
9780749459840
Hardback
Condition: New

€ 43.99
€ 39.24

Paperback. A guide for sales people, giving them insight into the behaviour and strategies of buyers, so that they are able to deal with them more successfully and regain power in the buyer-seller relationship. Num Pages: 208 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 232 x 158 x 13. Weight in Grams: 330.
Format
Paperback
Publication date
2010
Publisher
Kogan Page Ltd United Kingdom
Number of pages
208
Condition
New
SKU
V9780749461232
ISBN
9780749461232
Paperback
Condition: New

€ 40.99
€ 35.95

Paperback. Most change management projects fail or only partly deliver on their promise, the missing link often being the conflict between boardroom strategic initiatives and the working process design of the company. This book shows that most of this conflict occurs during interfacing activity. Num Pages: 248 pages, Illustrations. BIC Classification: KJC. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 160 x 233 x 13. Weight in Grams: 383.
Format
Paperback
Publication date
2012
Publisher
Kogan Page Ltd United Kingdom
Number of pages
248
Condition
New
SKU
V9780749465544
ISBN
9780749465544
Paperback
Condition: New

€ 51.99
€ 46.89

Hardcover. Provides a unique assessment of M&A activity over the coming decade, looking at both the factors that shape successful deals, and reviewing the valuation techniques used to price them. Num Pages: 352 pages, black & white illustrations. BIC Classification: KF. Category: (G) General (US: Trade). Dimension: 243 x 164 x 25. Weight in Grams: 692.
Format
Hardback
Publication date
2013
Publisher
Kogan Page
Edition
Re-issue
Condition
New
SKU
V9780749476090
ISBN
9780749476090
Hardback
Condition: New

€ 195.05
€ 183.96

Hardcover. Develop an effective, straightforward selling system based on neuroscience insights on how customers' minds really work. Num Pages: 232 pages, black & white illustrations. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 243 x 164 x 19. Weight in Grams: 504.
Format
Hardback
Publication date
2013
Publisher
Kogan Page
Edition
Re-issue
Condition
New
SKU
V9780749476151
ISBN
9780749476151
Hardback
Condition: New

€ 95.77
€ 92.84

Hardcover. The Professional Recruiter's Handbook provides a best practice guide to attracting, approaching and retaining new candidates and clients, with advice on how to manage the recruitment process from start to finish. Num Pages: 272 pages, black & white illustrations. BIC Classification: KJMV2. Category: (G) General (US: Trade). Dimension: 244 x 164 x 22. Weight in Grams: 570.
Format
Hardback
Publication date
2012
Publisher
Kogan Page
Edition
2nd Edition
Condition
New
SKU
V9780749476212
ISBN
9780749476212
Hardback
Condition: New

€ 113.29
€ 109.24

Hardcover. A must-have guide for all advertising professionals to creating great advertising in the digital age. Num Pages: 200 pages, black & white illustrations. BIC Classification: KJSA. Category: (G) General (US: Trade). Dimension: 243 x 166 x 18. Weight in Grams: 462.
Format
Hardback
Publication date
2014
Publisher
Kogan Page
Edition
1st Re-issue
Condition
New
SKU
V9780749476380
ISBN
9780749476380
Hardback
Condition: New

€ 95.77
€ 91.94

Hardcover. This practical new title shows readers how to build, deliver and harness value propositions to create profitable growth for a business, by utilizing the experience of clients and customers. Num Pages: 232 pages, black & white illustrations. BIC Classification: KJMV7. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 243 x 165 x 19. Weight in Grams: 502.
Format
Hardback
Publication date
2009
Publisher
Kogan Page
Edition
Re-issue
Condition
New
SKU
V9780749476519
ISBN
9780749476519
Hardback
Condition: New

€ 136.65
€ 131.11

Hardcover. We live in the age of ageing - no other global trend will do more to impact public policy, health and human welfare. The world's Baby Boomers are marketing's most valuable generation and to exploit an opportunity this significant requires the smartest thinking from the marketing community. This book covers the latest ideas and methods in marketing to the ageing consumer. Num Pages: 256 pages. BIC Classification: KC. .
Format
Hardback
Publication date
2015
Publisher
LID PUBLISHING
Number of pages
256
Condition
New
SKU
V9780986079313
ISBN
9780986079313
Hardback
Condition: New

€ 21.99
€ 17.74

paperback. Series: Routledge Library Editions: Advertising. Num Pages: 336 pages, black & white illustrations. BIC Classification: JHB; KJSA; KJU; KNTY. Category: (G) General (US: Trade); (U) Tertiary Education (US: College). Dimension: 234 x 156 x 18. Weight in Grams: 616.
Format
Paperback
Publication date
2015
Publisher
Taylor & Francis Ltd United Kingdom
Edition
1st Edition
Number of pages
336
Condition
New
SKU
V9781138966185
ISBN
9781138966185
Paperback
Condition: New

€ 60.63

hardcover. As the literature on military-media relations grows, it is informed by antagonism either from journalists who report on wars or from ex-soldiers in their memoirs. Academics who attempt more judicious accounts rarely have any professional military or media experience. Num Pages: 336 pages. BIC Classification: JPS; JW; KNTJ. Category: (UU) Undergraduate. Dimension: 237 x 163 x 29. Weight in Grams: 620.
Format
Hardback
Publication date
2008
Publisher
Potomac Books Inc United States
Number of pages
336
Condition
New
SKU
V9781574889475
ISBN
9781574889475
Hardback
Condition: New

€ 30.99
€ 28.82

hardcover. Murder is an effective way to gain power over others. Kill its leaders, and a country can be yours. Kill the people or ruthlessly intimidate them, and you can control their territory. Kill the journalists-or the story-and the truth of what is happening can be buried. Num Pages: 320 pages, b&w photos. BIC Classification: 1FCA; 3JJP; AJRD; BGBA; KNTJ. Category: (G) General (US: Trade). Dimension: 229 x 152 x 27. Weight in Grams: 594.
Format
Hardback
Publication date
2007
Publisher
Potomac Books Inc United States
Edition
Illustrated
Number of pages
320
Condition
New
SKU
V9781597971249
ISBN
9781597971249
Hardback
Condition: New

€ 32.81

Hardback. Social responsibility has become a goal for both employers and employees in the business community. Num Pages: 272 pages, appendixes; 6 figures; 1 table; notes; bibliography; index. BIC Classification: KJG. Category: (G) General (US: Trade). Dimension: 229 x 152 x 21. Weight in Grams: 499.
Format
Hardback
Publication date
2013
Publisher
Potomac Books Inc United States
Number of pages
272
Condition
New
SKU
V9781612342948
ISBN
9781612342948
Hardback
Condition: New

€ 30.99
€ 28.10

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