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Business & Finance

Results 2281 - 2304 of 29152

Business & Finance

Hardcover. Marketing, in both a strategic and tactical sense, is basic to a company's success and survival. Surprisingly, many firms are still struggling to identify what good marketing is. Marketing Excellence sheds light on exactly why some of today's most successful marketing campaigns have actually succeeded. Num Pages: 388 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 233 x 162 x 27. Weight in Grams: 692.
Format
Hardback
Publication date
2007
Publisher
John Wiley and Sons Ltd United Kingdom
Number of pages
388
Condition
New
SKU
V9780470060278
ISBN
9780470060278
Hardback
Condition: New

€ 42.99
€ 33.28

Hardcover. Argues that many in the West have misunderstood the mechanics of mass behavior because of misplaced notions of what it means to be a human being. This book offers radical, controversial and significant theory of consumer behavior in a generation. Num Pages: 368 pages, Illustrations. BIC Classification: KJU. Category: (P) Professional & Vocational. Dimension: 237 x 161 x 25. Weight in Grams: 668.
Format
Hardback
Publication date
2007
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
368
Condition
New
SKU
V9780470060360
ISBN
9780470060360
Hardback
Condition: New

€ 35.99
€ 28.82

Hardcover. Intellectual property is one of the most valuable assets to all brand owners, distinguishing them from their competitors in local, national and global markets. A written IP policy deals with such issues as what rights the company owns, who looks after them, what the company's licensing policy is, and how the company deals with infringers. Num Pages: 240 pages, black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 221 x 153 x 18. Weight in Grams: 418.
Format
Hardback
Publication date
2007
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
240
Condition
New
SKU
V9780470060377
ISBN
9780470060377
Hardback
Condition: New

€ 47.40

Paperback. The book features 9 previously published journal articles written by Christian Gronroos between 1979 to date. Four of the articles will be on service marketing and four on relationship marketing, which emphasize his knowledge and expertise in the field of service, and relationship marketing during the last 27 years. Num Pages: 236 pages, black & white tables, diagrams. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 243 x 169 x 13. Weight in Grams: 456.
Format
Paperback
Publication date
2008
Publisher
John Wiley and Sons Ltd United Kingdom
Number of pages
236
Condition
New
SKU
V9780470061299
ISBN
9780470061299
Paperback
Condition: New

€ 62.11

Hardcover. Market Research is the systematic, objective collection and analysis of data in order to increase understanding about a particular market, competition and/or environment. And with markets throughout the world becoming increasingly more competitive, market research is now rising up the agenda of organisations both large and small. Editor(s): Mouncey, Peter; Wimmer, Frank. Num Pages: 720 pages, illustrations. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 235 x 163 x 44. Weight in Grams: 1150.
Format
Hardback
Publication date
2007
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
720
Condition
New
SKU
V9780470065273
ISBN
9780470065273
Hardback
Condition: New

€ 92.30

Hardcover. There are 1. 5 million individual companies designing, engineering, constructing and managing the built environment in the United States, Britain, Canada and Australia. The main concern of these companies is their ability to thrive in a new global economy that is constantly changing, dauntingly complex, and extremely competitive. Num Pages: 216 pages, col. Illustrations. BIC Classification: AMC; KJC; TNK. Category: (P) Professional & Vocational. Dimension: 247 x 177 x 19. Weight in Grams: 786.
Format
Hardback
Publication date
2008
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
216
Condition
New
SKU
V9780470065600
ISBN
9780470065600
Hardback
Condition: New

€ 57.27

Hardcover. ARCH Models for Financial Applications provides background on the theory of ARCH models, with a focus on practical implementation via applications to real data and examples worked with econometrics packages. Num Pages: 558 pages, Illustrations. BIC Classification: KCH; KFF; PBT. Category: (P) Professional & Vocational. Dimension: 237 x 158 x 38. Weight in Grams: 942.
Format
Hardback
Publication date
2010
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
558
Condition
New
SKU
V9780470066300
ISBN
9780470066300
Hardback
Condition: New

€ 115.64

Hardcover. In order to cope with the business complexity of the 21st century, we require a new way of thinking about and describing, how corporations function. A new business orientated methodology that is understood by everyone in the business community, not just the IT practitioners, must be established. Num Pages: 264 pages, Illustrations. BIC Classification: KJQ. Category: (P) Professional & Vocational. Dimension: 235 x 159 x 19. Weight in Grams: 502.
Format
Hardback
Publication date
2007
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
264
Condition
New
SKU
V9780470066546
ISBN
9780470066546
Hardback
Condition: New

€ 44.57

Hardcover. Unique insights into how the mind of an investor operates and how developing emotional awareness leads to long-term success Inside the Investor's Brain provides readers with specific techniques for understanding their financial psychology, so that they can improve their own performance and learn how to outsmart other investors. Series: Wiley Trading. Num Pages: 416 pages, Illustrations. BIC Classification: KFFM. Category: (P) Professional & Vocational. Dimension: 236 x 161 x 36. Weight in Grams: 638.
Format
Hardback
Publication date
2007
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
416
Condition
New
SKU
V9780470067376
ISBN
9780470067376
Hardback
Condition: New

€ 42.99
€ 33.52

Hardcover. Praise for stop acting like a seller and Start Thinking Like a Buyer "Stop Acting Like a Seller and Start Thinking Like a Buyer is a book that teaches you emphatically that 'words matter. ' If you want to set yourself apart from others, whether you're selling a product or a concept, this is a book to read. Num Pages: 272 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 238 x 165 x 30. Weight in Grams: 470.
Format
Hardback
Publication date
2007
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
272
Condition
New
SKU
V9780470068342
ISBN
9780470068342
Hardback
Condition: New

€ 25.99
€ 19.45

Hardcover. State-of-the-art techniques and tools needed to facilitate effective credit portfolio management and robust quantitative credit analysis Filled with in-depth insights and expert advice, Active Credit Portfolio Management in Practice serves as a comprehensive introduction to both the theory and real-world practice of credit portfolio management. Series: Wiley Finance Series. Num Pages: 610 pages, Illustrations. BIC Classification: KFFL. Category: (P) Professional & Vocational. Dimension: 236 x 163 x 48. Weight in Grams: 902.
Format
Hardback
Publication date
2009
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
610
Condition
New
SKU
V9780470080184
ISBN
9780470080184
Hardback
Condition: New

€ 92.88
€ 77.54

Hardcover. Praise for Mapping the New World of American Philanthropy Causes and Consequences of the Transfer of Wealth "This book does a wonderful job of guiding the reader through the increasingly changing world of philanthropy. Num Pages: 336 pages, Illustrations. BIC Classification: JKSN1; KC. Category: (P) Professional & Vocational. Dimension: 234 x 161 x 29. Weight in Grams: 622.
Format
Hardback
Publication date
2007
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
336
Condition
New
SKU
V9780470080382
ISBN
9780470080382
Hardback
Condition: New

€ 63.00

Hardcover. Written by fundraising experts Tom Ahern and Simone Joyaux, Keep Your Donors is a new, winning guide to making disappointing donor retention rates a thing of the past. This practical and provocative book will show you how to master the strategies and tactics that make fundraising communications profitable. Num Pages: 480 pages, Illustrations. BIC Classification: KJVX. Category: (P) Professional & Vocational. Dimension: 186 x 262 x 32. Weight in Grams: 1032.
Format
Hardback
Publication date
2007
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
480
Condition
New
SKU
V9780470080399
ISBN
9780470080399
Hardback
Condition: New

€ 88.53

Paperback. Mastery made easy! In traveling the shifting terrain of the financial world, one is often met with confusing and even contradictory directions. In the search for a reliable path, there's nothing like a personal guide-one who can show you the most direct route to your goal. Editor(s): Mauldin, John. Num Pages: 262 pages, , black & white illustrations. BIC Classification: KF. Category: (P) Professional & Vocational. Dimension: 218 x 141 x 20. Weight in Grams: 302.
Format
Paperback
Publication date
2006
Publisher
John Wiley and Sons Ltd United States
Number of pages
262
Condition
New
SKU
V9780470081815
ISBN
9780470081815
Paperback
Condition: New

€ 20.99
€ 18.21

Paperback. GAAP Policies and Procedures, Second Edition shows how to convert GAAP rules into an operational implementation, including related policies and procedures, controls, forms, and record keeping requirements. Num Pages: 432 pages, Illustrations. BIC Classification: KFC. Category: (P) Professional & Vocational. Dimension: 234 x 191 x 24. Weight in Grams: 746.
Format
Paperback
Publication date
2007
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
2nd Edition
Number of pages
432
Condition
New
SKU
V9780470081839
ISBN
9780470081839
Paperback
Condition: New

€ 116.15

Paperback. * A step-by-step guide for achieving clarity and brevity in business communications * Builds the essential writing, speaking, and listening skills needed to succeed. * Includes Communication Dilemmas boxes that pose interesting, real-life communication choices and challenges. Num Pages: 608 pages, Illustrations. BIC Classification: KJP. Category: (P) Professional & Vocational. Dimension: 235 x 192 x 24. Weight in Grams: 940.
Format
Paperback
Publication date
2010
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
3rd Edition
Number of pages
608
Condition
New
SKU
V9780470084458
ISBN
9780470084458
Paperback
Condition: New

€ 229.08

Hardcover. In the updated second edition of Don Chance's well-received Essays in Derivatives, the author once again keeps derivatives simple enough for the beginner, but offers enough in-depth information to satisfy even the most experienced investor. Series: Wiley Finance Series. Num Pages: 432 pages, Illustrations. BIC Classification: KFFM. Category: (P) Professional & Vocational. Dimension: 166 x 240 x 37. Weight in Grams: 654.
Format
Hardback
Publication date
2008
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
2nd Edition
Number of pages
432
Condition
New
SKU
V9780470086254
ISBN
9780470086254
Hardback
Condition: New

€ 54.99
€ 43.18

Paperback. This book introduces the reader to terms and concepts that are necessary to understand OB and their application to modern organizations. It also offers sufficient grounding in the field that enables the reader to read scholarly publications such as HR, CMR, and AMJ. Num Pages: 496 pages, illustrations. BIC Classification: KJU. Category: (P) Professional & Vocational. Dimension: 235 x 159 x 17. Weight in Grams: 574.
Format
Paperback
Publication date
2007
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
7th Edition
Number of pages
496
Condition
New
SKU
V9780470086957
ISBN
9780470086957
Paperback
Condition: New

€ 161.14

Paperback. * Now business professionals can build a foundation for developing their style of leadership with this comprehensive guide * New profiles have been added throughout the text that incorporate people, organisations, and nations that have been in the news in the recent past. Num Pages: 320 pages, Illustrations. BIC Classification: KJM. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 11. Weight in Grams: 376.
Format
Paperback
Publication date
2010
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
4th Edition
Number of pages
320
Condition
New
SKU
V9780470086988
ISBN
9780470086988
Paperback
Condition: New

€ 217.78

Hardcover. Praise for Pension Revolution "When Keith Ambachtsheer puts his keen mind to work on a problem, watch out! Here he exposes today's fragile arrangements for the most serious social dilemma of our times--financing retirement. Then he provides a compelling and powerful set of solutions. Series: Wiley Finance Series. Num Pages: 368 pages, Illustrations. BIC Classification: KFFP. Category: (P) Professional & Vocational. Dimension: 235 x 162 x 31. Weight in Grams: 584.
Format
Hardback
Publication date
2007
Publisher
Wiley
Edition
1st Edition
Condition
New
SKU
V9780470087237
ISBN
9780470087237
Hardback
Condition: New

€ 61.72
€ 53.00

Paperback. In Search of Entrepreneurial Excellence examines the entrepreneurial process of identifying business opportunities, evaluating potential business ventures, and developing a game plan for creating a venture from scratch. It identifies various qualities and capabilities entrepreneurs need to have to increase the odds for success. Num Pages: 436 pages, , black & white illustrations. BIC Classification: KJ. Category: (P) Professional & Vocational. Dimension: 253 x 179 x 26. Weight in Grams: 888.
Format
Paperback
Publication date
2006
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
436
Condition
New
SKU
V9780470087275
ISBN
9780470087275
Paperback
Condition: New

€ 84.98

Hardcover. "In the new age of philanthropy, donors expect charities to be models of accountability and transparency. Internal controls: Guidance for Private, Government, and Nonprofit Entities is a must read for CEOs and CFOs who want to gain a clear understanding of cost-effective ways to implement the controls necessary to protect their organizations. Num Pages: 256 pages, Illustrations. BIC Classification: KFC. Category: (P) Professional & Vocational. Dimension: 237 x 163 x 21. Weight in Grams: 522.
Format
Hardback
Publication date
2007
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
256
Condition
New
SKU
V9780470089484
ISBN
9780470089484
Hardback
Condition: New

€ 122.43

Paperback. Get this handy roadmap to making money in the commodities market. Getting Started in Commodities shows you how to successfully invest in the commodities market in futures, stocks, stock indices, and options. Series: Getting Started in.. Num Pages: 532 pages, Illustrations, port. BIC Classification: KFFM1. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 38. Weight in Grams: 674.
Format
Paperback
Publication date
2007
Publisher
John Wiley and Sons Ltd United Kingdom
Number of pages
532
Condition
New
SKU
V9780470089491
ISBN
9780470089491
Paperback
Condition: New

€ 24.99
€ 20.09

Paperback. At a time when many organizations are cutting their internal auditing departments, its imperative that every manager understands the fundamentals of internal audits. This book is designed as a corporate resource, to help managers and their teams set standards for self auditing, risk management, compliance review, and formal disclosure reporting. Num Pages: 366 pages, illustrations. BIC Classification: KF. Category: (P) Professional & Vocational. Dimension: 244 x 169 x 22. Weight in Grams: 706.
Format
Paperback
Publication date
2005
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
366
Condition
New
SKU
V9780470090985
ISBN
9780470090985
Paperback
Condition: New

€ 62.11

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