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. Ed(S): Hyder, Akmal S.; Abraha, Desalegn - Strategic Alliances in Eastern and Central Europe - 9780080442082 - V9780080442082
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Strategic Alliances in Eastern and Central Europe

€ 210.72
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Description for Strategic Alliances in Eastern and Central Europe hardcover. Deals with Eastern and Central Europe (ECE), and alliances with local partners with different attitudes, beliefs and ways of thinking. This book addresses issues in depth as how to reduce the gaps between Western and Eastern firms and how to make the alliances workable and fruitful. It also looks at development and benefits of networking. Editor(s): Hyder, Akmal S.; Abraha, Desalegn. Series: International Business & Management. Num Pages: 300 pages, index. BIC Classification: 1DF; 1DV; KJK. Category: (P) Professional & Vocational. Dimension: 229 x 154 x 24. Weight in Grams: 588.
The publication of this book is timely and appropriate because it deals with Eastern and Central Europe (ECE), and alliances with local partners with different attitudes, beliefs and ways of thinking. At the beginning of the 1990s many Western firms entered ECE hurriedly without thinking about the complexities associated with this region. Many promising business ideas failed due to lack of knowledge about the local environment including social, cultural, political and human resource related issues. This book therefore addresses issues in depth as how to reduce the gaps between Western and Eastern firms and how to make the alliances workable ... Read more

Product Details

Format
Hardback
Publication date
2003
Publisher
Emerald Group Publishing Limited United Kingdom
Number of pages
300
Condition
New
Series
International Business & Management
Number of Pages
300
Place of Publication
London, United Kingdom
ISBN
9780080442082
SKU
V9780080442082
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15

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