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Strategic Reputation Risk Management
Judy Larkin
€ 64.18
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Description for Strategic Reputation Risk Management
Paperback. Num Pages: 288 pages, biography. BIC Classification: KJC; KJM. Category: (G) General (US: Trade). Dimension: 229 x 152. .
Reputation is a commercially valuable asset. This book focuses upon how enhanced reputation can contribute to commercial asset management through increased share price premium and competitive performance, while reputation loss can significantly erode the ability of the business to successfully retain market share, maximise shareholder value, raise finance, manage debt and remain independent. It provides practical models and checklists designed to plan reputation management and risk communication strategies.
Reputation is a commercially valuable asset. This book focuses upon how enhanced reputation can contribute to commercial asset management through increased share price premium and competitive performance, while reputation loss can significantly erode the ability of the business to successfully retain market share, maximise shareholder value, raise finance, manage debt and remain independent. It provides practical models and checklists designed to plan reputation management and risk communication strategies.
Product Details
Format
Paperback
Publication date
2003
Publisher
Palgrave Macmillan United Kingdom
Number of pages
288
Condition
New
Number of Pages
276
Place of Publication
Basingstoke, United Kingdom
ISBN
9781349432523
SKU
V9781349432523
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
About Judy Larkin
JUDY LARKIN is a specialist in reputation risk management, advising organisations on how to manage the threats and opportunities from emerging issues and risk perception and their impacts on commercial and reputational performance. She is a Founding Partner of Regester Larkin and a regular speaker and commentator on reputation risk management issues. She is a Fellow of the UK Institute ... Read more
Reviews for Strategic Reputation Risk Management
'The threat to an organisation's reputation is one of the key problems facing management. This guide will help you understand and manage the risk you face.' - Professor Frank Furedi, University of Kent 'This work is exceptionally noteworthy on two scores. First: it manages to draw together a raft of currently popular concepts relating to an organization's ... Read more