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Strategy for Action -- II
Gandellini, Giorgio; Pezzi, Alberto; Venanzi, Daniela
€ 74.68
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Description for Strategy for Action -- II
Paperback. This volume expands analysis of strategic decisions, stressing the importance of a sustainable competitive advantage, and offering an integrated conceptual and operational framework called the Strateco Dashboard. Includes strategy for measuring performance. Series: SpringerBriefs in Business. Num Pages: 127 pages, black & white illustrations. BIC Classification: KJC. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 6. Weight in Grams: 191.
The innovative and unique feature of this book is that it does not contain theoretical concept that cannot be translated into practice. This second volume expands the analysis of the strategic decisions, emphasizing the importance of a sustainable competitive advantage, and proposing an integrated conceptual and operational framework (the “Strateco Dashboard”), that complements and significantly improves the recent and well-known Blue Ocean approach to strategy development. Finally, it addresses the measurement of the performance of strategy in terms of value creation, highlighting differences and similarities, as well as strengths and weaknesses, of the main metrics. Furthermore, it proposes a comprehensive ... Read more
The innovative and unique feature of this book is that it does not contain theoretical concept that cannot be translated into practice. This second volume expands the analysis of the strategic decisions, emphasizing the importance of a sustainable competitive advantage, and proposing an integrated conceptual and operational framework (the “Strateco Dashboard”), that complements and significantly improves the recent and well-known Blue Ocean approach to strategy development. Finally, it addresses the measurement of the performance of strategy in terms of value creation, highlighting differences and similarities, as well as strengths and weaknesses, of the main metrics. Furthermore, it proposes a comprehensive ... Read more
Product Details
Format
Paperback
Publication date
2013
Publisher
Springer Verlag Italy
Number of pages
127
Condition
New
Series
SpringerBriefs in Business
Number of Pages
117
Place of Publication
Milan, Italy
ISBN
9788847024748
SKU
V9788847024748
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
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