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The Athena Doctrine: How Women (and the Men Who Think Like Them) Will Rule the Future
John Gerzema
€ 30.99
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Description for The Athena Doctrine: How Women (and the Men Who Think Like Them) Will Rule the Future
Hardcover. New York Times Bestseller How feminine values can solve our toughest problems and build a more prosperous future Among 64,000 people surveyed in thirteen nations, two thirds feel the world would be a better place if men thought more like women. Num Pages: 304 pages, black & white illustrations, figures. BIC Classification: KJ. Category: (P) Professional & Vocational. Dimension: 230 x 162 x 26. Weight in Grams: 508.
New York Times Bestseller
How feminine values can solve our toughest problems and build a more prosperous future
Among 64,000 people surveyed in thirteen nations, two thirds feel the world would be a better place if men thought more like women. This marks a global trend away from the winner-takes-all, masculine approach to getting things done. Drawing from interviews at innovative organizations in eighteen nations and at Fortune 500 boardrooms, the authors reveal how men and women alike are recognizing significant value in traits commonly associated with women, such as nurturing, cooperation, communication, and ... Read more
New York Times Bestseller
How feminine values can solve our toughest problems and build a more prosperous future
Among 64,000 people surveyed in thirteen nations, two thirds feel the world would be a better place if men thought more like women. This marks a global trend away from the winner-takes-all, masculine approach to getting things done. Drawing from interviews at innovative organizations in eighteen nations and at Fortune 500 boardrooms, the authors reveal how men and women alike are recognizing significant value in traits commonly associated with women, such as nurturing, cooperation, communication, and ... Read more
Product Details
Format
Hardback
Publication date
2013
Publisher
John Wiley & Sons Inc
Number of pages
304
Condition
New
Number of Pages
304
Place of Publication
New York, United States
ISBN
9781118452950
SKU
V9781118452950
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50
About John Gerzema
John Gerzema is a pioneer in using data to identify social change and help companies adapt to new trends and demands. He is a bestselling author, speaker, and consultant. His books The Brand Bubble and Spend Shift have appeared on numerous “best of” lists, and his TED talks have been seen by hundreds of thousands of people. Michael ... Read more
Reviews for The Athena Doctrine: How Women (and the Men Who Think Like Them) Will Rule the Future
“Captivating... a fascinating case study of human nature, this book provides insight into future world leaders.” —Publishers Weekly "With a wealth of data and even richer stories from around the world, The Athena Doctrine offers convincing proof that the future requires us to embrace traits and values traditionally linked to women. Leave it to two fathers of ... Read more