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The Challenge of BRIC Multinationals
Rob Van Tulder
€ 271.97
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Description for The Challenge of BRIC Multinationals
Hardback. This PIBR volume examines a number of idiosyncratic elements in the internationalization strategies of BRIC MNEs and, in particular, in their relationship with home country policies. Editor(s): Tulder, Rob van; Verbeke, Alain; Carneiro, Jorge; Gonzalez-Perez, Maria Alejandra. Series: Progress in International Business Research. Num Pages: 696 pages. BIC Classification: KJK; KJVG. Category: (G) General (US: Trade). Dimension: 163 x 238 x 42. Weight in Grams: 1116.
This PIBR volume examines a number of idiosyncratic elements in the internationalization strategies of BRIC MNEs and, in particular, in their relationship with home country policies: 1. The theoretical challenge: do we need different or more specific theories of EMNEs to assess the phenomenon of BRIC multinationals? 2. The empirical challenge: what marks the changing position of BRIC countries in the world economy? 3. The managerial challenge: with the coming of age of a new breed of multinationals, what distinguishes BRIC multinationals from other (emerging market) multinationals? 4. The policy making challenge: ... Read more
This PIBR volume examines a number of idiosyncratic elements in the internationalization strategies of BRIC MNEs and, in particular, in their relationship with home country policies: 1. The theoretical challenge: do we need different or more specific theories of EMNEs to assess the phenomenon of BRIC multinationals? 2. The empirical challenge: what marks the changing position of BRIC countries in the world economy? 3. The managerial challenge: with the coming of age of a new breed of multinationals, what distinguishes BRIC multinationals from other (emerging market) multinationals? 4. The policy making challenge: ... Read more
Product Details
Publisher
Emerald Publishing Limited
Format
Hardback
Publication date
2016
Series
Progress in International Business Research
Condition
New
Number of Pages
696
Place of Publication
Bingley, United Kingdom
ISBN
9781786353504
SKU
V9781786353504
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
About Rob Van Tulder
Rob Van Tulder, Erasmus University Rotterdam, Rotterdam, The Netherlands Alain Verbeke, Haskayne School of Business, University of Calgary, Calgary, Canada; Solvay Business School, University of Brussels (VUB), Brussels, Belgium; Henley Business School, University of Reading, Henley-on-Thames, United Kingdom Jorge Carneiro, Pontificia Universidade Catolica do Rio de Janeiro, Rio de Janeiro, Brazil Maria Alejandra Gonzalez-Perez, Universidad EAFIT, Medellin, ... Read more
Reviews for The Challenge of BRIC Multinationals
Editors Van Tulder, Verbeke, Carneiro, and Gonzalez-Perez, present readers with a collection of academic and research perspectives on the internationalization strategies of several multinational enterprises from the BRIC (Brazil, Russia, India, China) countries. The editors have organized the eighteen chapters and seven cases that make up the main body of the text in six parts devoted to the challenge of ... Read more